Research and Markets: Strategic Analysis of the European Yeast Market

* Reuters is not responsible for the content in this press release.

Wed May 27, 2009 2:07pm EDT

DUBLIN--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/research/731689/strategic_analysis) has
announced the addition of Frost & Sullivan's new report "Strategic Analysis of
the European Yeast Market" to their offering. 

Market in Different Stages of Development 

Yeast has been traditionally used in both the bakery and brewing sectors to
improve the quality of the final product. While the brewing sector used yeast as
a fermentation aid, the bakery sector utilised yeast to raise the dough, giving
it a fluffy look. Additionally, yeast has also found use as a delivery vehicle
for flavour and nutrient encapsulation in both food and dietary supplement
applications. The market for yeast products is being driven by growing bread
consumption, the rise of the specialty sector and the increasing demand for
natural flavouring. "Heightened demand for natural ingredients and advances in
formulation are important drivers for the European yeast market," notes the
analyst of this research. "Formulation advances have enabled specialty yeast
manufacturers to discover new avenues for growth in the premium ingredients
sector in an otherwise commoditised market, generating revenue growth." 

The European market for yeast is at various stages of development for different
types of yeast products. While it is at a stage of maturity for brewers and
bakers yeast, it is at a nascent stage of development for specialty yeast and
yeast-derived nutrients. The market for yeast is populated by well-established
participants such as multi-national corporations, resulting in a highly
concentrated market. There are currently less than 30 manufacturers catering to
varied application sectors in the yeast market in Europe. The market is in a
phase of intensive consolidation with incumbents aggressively acquiring smaller
participants. Intensive competition for raw materials from bioethanol suppliers
and unclear legislation are placing further pressures on market participants.
The rise of the specialty sector has, however, raised margins by taking yeast
out of the title of a commodity product and has ensured yeast is regarded as a
value-added ingredient both in flavouring and savouries as well as supplements. 

This Frost & Sullivan research service titled Strategic Analysis of the European
Yeast Market provides an overview of market dynamics, examines key trends and
also offers an in-depth analysis of major application sectors, drivers and
restraints. The research also analyses the diverse challenges faced by market
participants and provides strategic recommendations for the same. In this
research, Frost & Sullivan's expert analysts thoroughly examine the following
applications: animal feed, supplements, bakery, brewery and others. 

Key Topics Covered:

* 1 EXECUTIVE SUMMARY 
* 2 INTRODUCTION TO THE INDUSTRY 
* 3 INDUSTRY CHALLENGES 
* 4 STRATEGIC ANALYSIS OF THE TOTAL EUROPEAN YEAST MARKET 
* 5 STRATEGIC ANALYSIS OF THE TRADITIONAL BAKERS YEAST MARKET 
* 6 STRATEGIC ANALYSIS OF THE TRADITIONAL BREWERS YEAST MARKET 
* 7 STRATEGIC ANALYSIS OF THE SPECIALITY YEAST PRODUCTS MARKET 
* 8 STRATEGIC RECOMMENDATIONS 
* 9 DATABASE OF KEY INDUSTRY PARTICIPANTS

For more information visit
http://www.researchandmarkets.com/research/731689/strategic_analysis





Laura Wood
Senior Manager
press@researchandmarkets.com
Fax from USA: 646-607-1907
Fax from rest of the world: +353-1-481-1716 

Copyright Business Wire 2009

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