Bally Technologies Expands Video Slot Library with New Playboy Game; Power Progressive Platinum Titles; Line of Bankable Themed Games

* Reuters is not responsible for the content in this press release.

Wed May 27, 2009 8:01pm EDT

Partnership with Ainsworth Game Technology Will Allow the Company to Deliver
Even More High-Performing Video Titles
LAS VEGAS--(Business Wire)--
Bally Technologies, Inc. (NYSE: BYI), a leader in slots, video machines, and
casino-management systems for the global gaming industry, continues to add even
more depth to its proven portfolio of stepper and video slots with the recent
release of a range of new games. 

To support its ALPHA Elite V32 cabinet with new titles that promise to be as in
demand as Quick Hit Diamond and Roulette, Bally has released a number of new
video titles for that cabinet including Playboy Platinum, expanding on the
success of one of gaming`s most popular licensed titles; as well as the Power
Progressive Platinum video slot series featuring three new games - Double Wild
Rose, Rich & Famous, and White Gold. 

Further augmenting Bally`s video-slot portfolio is a new series of "bankable"
games. Designed to solve the problem of which games to bank together for the
most effective and profitable presentation on the slot floor, Bally`s new
Treasure Series accomplishes this by creating four new and unique video slot
titles around a common "Treasures" theme: Jungle Treasures™, Savannah
Treasures™, Arctic Treasures™, and Pacific Treasures™. Each of these games share
common game-play characteristics, including a free games bonus that has proven
to be a popular feature with players. 

"Our product pipeline is very strong, with a very exciting and well-balanced
lineup of innovative video and stepper slot themes for the global gaming
market," said Gavin Isaacs, Bally`s Chief Operating Officer. "Gaming operators
will definitely see the results of our customer-focused game development in the
next six months." 

Last month the Company released the new Digital Tower Series games 77777 Jackpot
and Fireball, which feature a digital bonus tower highlighting an eight-level
internal/external progressive. The Company also launched the Jumbo series of
video, stepper, and stepper with an Instant Spin top-box cabinet. These
dramatic, player-attracting games are debuting in Las Vegas and nationwide this
month. 

As part of Bally`s commitment to expand and improve its video-slot portfolio,
the Company also entered into a non-exclusive agreement with Ainsworth Game
Technology Limited (ASX: AGI) under which Ainsworth will provide Class III video
slot content for Bally`s game cabinets in North America. 

The agreement allows Bally to augment its own video library with Ainsworth`s
consistently strong-performing video slot titles for Bally`s customers in the
United States and Canada. The Ainsworth game content will be available on
Bally`s ALPHA Elite V20 and V32 game cabinets. Bally Technologies will be
responsible for regulatory approvals as well as sales, marketing, service, and
support. The Company expects to launch the first Ainsworth game ported to a
Bally cabinet late this fall. 

"We`re excited to add Ainsworth content to our own video slot portfolio, which
continues to expand and drive greater performance for our customers," Isaacs
said. "Ainsworth`s games are consistently among the top-performing games in
Australia, which is primarily a repeat-player video market like most of the
Native American and riverboat markets in North America." 

The agreement marks the first time Bally has ported third-party game content to
its cabinets for traditional Class III markets, although the Company has been
successfully doing this for the Class III lottery and Class II market using game
content from several different manufacturers. 

About Bally Technologies, Inc.

With a history dating back to 1932, Las Vegas-based Bally Technologies designs,
manufactures, operates and distributes advanced gaming devices, systems and
technology solutions worldwide. Bally`s product line includes reel-spinning slot
machines, video slots, wide-area progressives, and Class II, lottery and central
determination games and platforms. As the world`s No. 1 gaming systems company,
Bally also offers an array of casino management, slot accounting, bonusing,
cashless and table management solutions. The Company also owns and operates
Rainbow Casino in Vicksburg, Miss. For more information, please contact Laura
Olson-Reyes, Director of Corporate Communications, at 702-584-7742, or visit
http://www.ballytech.com. 

This news release may contain "forward-looking" statements within the meaning of
the Securities Act of 1933, as amended, and is subject to the safe harbor
created thereby. Such information involves important risks and uncertainties
that could significantly affect the results in the future and, accordingly, such
results may differ from those expressed in any forward-looking statements.Future
operating results may be adversely affected as a result of a number of risks
that are detailed from time to time in the Company`s filings with the Securities
and Exchange Commission. The Company undertakes no obligation to update the
information in this press release and represents that the information is only
valid as of today`s date.

- BALLY TECHNOLOGIES, INC. - 

©2005 Playboy. PLAYBOY and RABBIT HEAD DESIGN are marks of Playboy and used
under license by Bally Gaming, Inc. 





Bally Technologies, Inc.
Laura Olson-Reyes, 702-584-7742
Director of Corporate Communications
Lolson-reyes@ballytech.com
Michael Carlotti, 702-584-7995
Vice President of Investor Relations and Capital Markets
mcarlotti@ballytech.com



Copyright Business Wire 2009

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