Factbox: Cubes & Crayons

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Sun May 31, 2009 5:45pm EDT

(Reuters) - Felicity Chapman had a newborn, a design business in its infancy and a problem. They did not get along. After the birth of her first daughter, Chapman decided she would only work part-time, but found it all but impossible to juggle both her clients and childcare. Chapman knew she needed to find some flexible childcare that would allow her to accommodate her clients' needs, without shortchanging her daughter.

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Entrepreneur: Felicity Chapman

Company: Cubes & Crayons

Founded: 2008

Previous job: Owned her own design consultancy business

What's behind the name: The "Cubes" part refers to office cubicles, where most employees traditionally work, while the "Crayons" denotes the onsite childcare services offered.

Target audience: Parents, mostly women, looking for affordable and flexible childcare and office space rental.

Initial startup cost: $75,000

Number of employees: 6 (all part-time)

Biggest challenge to growing your business: Finding angel investors or other investors and getting people through the doors

Additional investment sought: $750,000

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