Telefonica O2 Ireland Calls on EMC to Retain Call Detail Records for the EU Data...

Telefonica O2 Ireland Calls on EMC to Retain Call Detail Records for the EU
Data Retention Directive

Joint EMC and SenSage Solution Enables Telefonica O2 Ireland To Meet Irish Law
Enforcement Requests In Minutes Rather Than Days

HOPKINTON, Mass., June 1 /PRNewswire/ -- EMC Corporation (NYSE: EMC), the
world leader in information infrastructure solutions, today announced that
Telefonica O2 Ireland has implemented an EMC Centera(R) and SenSage, Inc.
solution to extend compliance with the EU Data Retention Directive to capture
and retain Call Detail Records (CDRs) and make them accessible for rapid
evidential analysis by law enforcement authorities. Telefonica O2 Ireland, a
leading provider of mobile services and communications solutions in Ireland,
can now meet Irish Law Enforcement requirements across a broader set of
parameters in minutes rather than days.

"We received a high volume of requests per month from law enforcement agencies
in 2008," said Denise Murphy, Fraud and Security Manager for Telefonica O2
Ireland. "The EMC Centera/SenSage solution allows us to deploy a system
quickly to our users facing increasing demands from the Irish Law Enforcement
authorities. Additionally, we readily gained acceptance from the users who
saw a vast improvement in their capabilities to meet the requests passed into
the operator. Turnaround times have been reduced from days to minutes while
operational costs remain within acceptable limits."

According to Economist Intelligence Unit's recent survey titled, The Future of
Enterprise Information Governance, nearly two-thirds of respondents indicated
their companies had no formal information governance program in place, a
concerning trend that may leave many corporations unprepared for new
compliance mandates and open to preventable risks to sensitive information.
Under the EU Data Retention Directive, telecommunications companies must now
retain CDRs for all answered and unanswered calls from six months to two
years, which could result in millions of wireless and wireline phone CDRs per
day and billions of records that must be stored, maintained and accessible.

To comply with the Directive, Telefonica O2 Ireland chose the EMC
Centera/SenSage Solution for Communications Service Providers. SenSage's
Event Data Warehouse solution enables billions of records to be scanned and
analyzed in a short period of time, creating actionable results at a fraction
of the cost of traditional data warehouse solutions. The call and IP event
data records are then securely archived and readily accessible from an EMC
Centera content addressed storage (CAS) repository for as long as necessary.
Additionally, as an existing EMC customer, Telefonica O2 Ireland has expanded
its EMC information infrastructure beyond just compliance to meet the
performance and availability requirements from its day-to-day business.

"Having a system which is both flexible and scalable is critical to our
needs," said Owen Connolly, Principal Security Specialist at Telefonica O2
Ireland. "The EMC Centera/SenSage solution gives us just that while remaining
at a relatively low cost compared to traditional alternatives. The
synergistic combination of technology allows us to significantly improve our
reaction to Law Enforcement requests and offers great scope to expand into
other areas of the business such as Compliance and Revenue Assurance."

SenSage, Inc. offers patented event data warehouse solutions that provide
actionable results from massive amounts of log and event data. More than 400
customers have deployed SenSage solutions to reduce security, fraud and
compliance risks at a fraction of the cost of traditional data warehouses and
log management solutions.

To learn how EMC Centera and SenSage further promote compliance with EU Data
Retention Directive, please go to this link.

About EMC

EMC Corporation (NYSE: EMC) is the world's leading developer and provider of
information infrastructure technology and solutions that enable organizations
of all sizes to transform the way they compete and create value from their
information. Information about EMC's products and services can be found at
www.EMC.com.

EMC and Centera are registered trademarks of EMC Corporation. Other
trademarks are the property of their respective owners.

SOURCE EMC Corporation

Patrick Cooley of EMC, +1-508-293-6583, cooley_patrick@emc.com