Leading Operators from US, Asia and Europe meet in London on June 23rd - 25th at the Femtocells World Summit to review the latest Femtocell deployments, products, applications and services

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Mon Jun 1, 2009 9:30am EDT

LONDON--(Business Wire)--
Senior management from leading operators and OEMs will be meeting in London on
23rd - 25th June to discuss the way forward for `femtocells` - a new technology
that will give home owners and businesses their own cellular Basestation hooked
into their broadband network. 

For most mobile operators this technology is now seen as an opportunity to gain
market share for their brands, increase their foot-print in the home or office
and reduce operating costs in their networks. With the prospect of greatly
improved home coverage, super high data rates, and a consumer expectation of
much cheaper (perhaps free) bundled calls, femtocells are hot property and many
see a huge first mover advantage for an operator that gains a foothold and
potentially consolidate the families` or corporates` mobile phone allegiance to
their brand, network and content. 

For the existing network providers, such as Ericsson, Nokia Siemens Networks,
Huawei, ZTE, Motorola, Alacatel-Lucent etc, femtocells could easily be the
highest volume basestation product they will ever manufacture, but at the same
time perhaps lowest value and lowest margin. 

The mainstream in-home WiFi router providers, Thompson, Netgear, Cisco, etc are
beginning to view femtocells as simply a value add to their own router boxes
which already take pride of place in the home and many do not like the idea of
the cellular network specialist getting in on the act. 

Analysts following this community are working hard to tie down the business
case, potential volumes, consumer reactions and timescales but this has not
stopped a flurry or reports on femtocells being published to try and give a
steer to the industry. 

It is this backdrop that makes the forthcoming meeting in June of all the
leading players such a key defining point for the technology and the industry
with every one brushing up on their political, commercial and technical
positions and the keynote speakers carrying the mantle of steering the industry
through the many fold issues on the table. 

Mark your diaries for the Femtocells World Summit, June 23rd - 25th, London, UK
and come onboard the femtocell rollercoaster. See
http://www.avrenevents.com/femtocellseurope2009/

Also at the event - Femtocell Applications Live: A 2 hour demonstration of the
latest Femtocell based services for the home and office, and the Femto Forum
Femtocells Awards Ceremony. 





Femtocells World Summit
Marketing and Sponsorship: Carole Mayhew
tel: +44 1761 492547
email: carole@avrenevents.com
or
Programme Organiser: Andrew Bateman
tel: +44 1225 723349
email: ab@avrenevents.com

Copyright Business Wire 2009

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