Escape the Heat This Summer With Krispy Kreme's Fruity, Frozen and Iced Treats

Latest Offerings Guaranteed to Make the Season Even Sweeter

WINSTON-SALEM, N.C., June 1 /PRNewswire-FirstCall/ -- Krispy Kreme Doughnuts,
Inc. (NYSE: KKD) kicks-off the summer with a hot menu of cool summer drinks,
and new berry-flavored doughnuts.

Chill out this summer by picking up Krispy Kreme's freshly brewed iced
beverages - perfect for enjoying during the warmer months. Krispy Kreme's
thirst-quenching iced coffee is available in several mouth-watering varieties,
such as Original Kreme, vanilla, hazelnut or chocolate. And, prepared
sweetened or unsweetened, Krispy Kreme's iced tea is a refreshing twist on a
classic taste.

Krispy Kreme Chillers(R) is a unique line of enticing frozen drinks. Available
in eight delightful fruity and "kremey" flavors, including Very Berry and
Berries & Kreme, Chillers are the ideal drink for the lazy days of summer.
With staycations, backyard barbeques and beach trips on the calendar, these
cool treats are the perfect addition to any summer gathering.

To complement its iced beverages, Krispy Kreme introduces a flavorful twist on
summer fare - fruity doughnuts. These new Fresh & Fruity doughnuts, in-stores
for a limited-time only, come in three delicious varieties: Strawberry Iced
rings, Blueberry Iced rings and Strawberries and Kreme filled.

"When temperatures begin to soar, Krispy Kreme brings the cool to you with a
distinctive lineup of refreshingly satisfying iced beverages and treats," said
Ron Rupocinski, executive chef at Krispy Kreme. "If you're looking to cool off
this summer, replace your ordinary with Krispy Kreme's extraordinary iced
beverages and fruit-inspired Fresh & Fruity doughnuts."

For more information or to find participating store locations, visit
www.KrispyKreme.com. For updates on special promotions, exclusive offers and
local events, join "Friends of Krispy Kreme" by visiting www.KrispyKreme.com.

About Krispy Kreme
Krispy Kreme is an international retailer of premium-quality sweet treats,
including its signature hot Original Glazed(R) doughnut. Headquartered in
Winston-Salem, N.C., the company has offered the highest-quality doughnuts and
great-tasting coffee since it was founded in 1937. Krispy Kreme is proud of
its Fundraising program, which for decades has helped non-profit organizations
raise millions of dollars in needed funds. Today, Krispy Kreme can be found in
approximately 520 locations around the world. Visit us at www.KrispyKreme.com.

SOURCE Krispy Kreme Doughnuts, Inc.

Ayana Hernandez, +1-919-334-3781, ayana.hernandez@fleishman.com, for Krispy
Kreme