Audax Group Announces Merger of Pacific Accessory Corporation™ (PAC) and Peripheral Electronics®
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Merger Creates Industry`s Premier OEM Integration Solutions Provider
BOSTON--(Business Wire)--
Audax Group today announced the merger of two of its holdings - Pacific
Accessory Corporation (PAC) and Peripheral Electronics® - into a premier
supplier of cutting edge OEM integration solutions. The combined entity will
build on both companies` long-standing positions as pioneering technology
innovators and well-respected leaders of the mobile audio and electronics
market. Customers and business partners of both companies can expect to see
greater sales support, extended technical coverage and training, faster product
development, broader product offerings, expanded global distribution, and an
improved website.
Under the Audax Group-administered deal, PAC will officially become the OEM
integration technologies provider for AAMP of America, the parent company of
Peripheral Electronics. Full integration of Peripheral into PAC is to be
completed during the 4th quarter of 2009.
iSimple®, Peripheral`s successful iPod®, iPhone®
and portable electronics integration brand, will continue to maintain its
market presence. Dealers can expect to see an expanded line of consumer-focused
products and technologies from iSimple in the next few months, as well as an
exciting new website and marketing materials.
Young Lee, a Managing Director of Audax Group said, "For some time now, Audax
has seen a great deal of synergy between AAMP of America`s Peripheral brand and
PAC. By creating a strategic alliance between PAC and AAMP of America, we hope
to vastly expand the technical engineering, supply chain, purchasing power,
technical assets and marketing capabilities of both companies, better
positioning them to meet the needs of today`s economy and tomorrow`s
marketplace."
PAC will continue to operate out of its new facility in Santa Ana, California,
while Peripheral employees will work from the Clearwater, Florida-based AAMP of
America corporate headquarters. Employees at both locations will be responsible
for engineering, R&D, sales, training and tech support. Warehousing assets will
be shared by both AAMP of America and PAC, expanding both companies` ability to
fulfill the global distribution needs of their customers.
According to Robert Wilson, Vice President of Sales at PAC, "We're very excited
about combining the strong suits of PAC and Peripheral and the future of our OEM
integration business. We're enthusiastic that the chief beneficiaries of this
merger will be the dealers and distributors that sell our products everyday."
The formation of a business partnership between AAMP of America and PAC is seen
by both companies as a major benefit to anybody that sells, uses or installs
their products. Both companies plan to use this opportunity to expand the scope
of their nationwide dealer outreach and installer training programs, offer
extended hours for their telephone customer and technical support services,
launch new marketing and merchandising efforts, and develop new products and
technologies that will fill the needs of consumers in a changing marketplace.
According to Ron Freeman, Chief Executive Officer of AAMP of America, "AAMP of
America has defined itself as a company dedicated to providing the very best
products, services and support to its customers for more than two decades. The
team at PAC share that same vision, and I am incredibly enthusiastic about what
this partnership means for both companies."
About Pacific Accessory Corporation (PAC):
Since 1976, when the 8-track player was the iPod of the day and radio
replacement required tons of cutting and splicing, the Pacific Accessory Company
(PAC) has been manufacturing high quality mobile electronics interfaces -
steering wheel controls, iPod® integration, Bluetooth®, back up cameras, radio
replacement units and more - that satisfy the needs of even the most demanding
customer. PAC`s patented and award-winning products deliver the performance and
functionality car owners and enthusiasts deserve. For more information, please
visit www.pac-audio.com.
About AAMP of America:
AAMP of America is a global supplier of a broad spectrum of mobile audio/video
accessories, installation supplies and OEM integration solutions. AAMP of
America brings many new technologies to the forefront including: convergence of
personal audio devices into the automotive environment, integration of mobile
video into OEM systems, and storefront point of purchase profit centers. AAMP of
America produces and/or distributes products from numerous brands, including
Stinger Electronics®, Peripheral Electronics®, iSimple®, Best Kits & Harnesses®,
Sound Quest™, Parrot®, EGO®, NAV-TV®, Exonic®, iDatalink™ and Street Eagle™. For
more information, visit www.aampofamerica.com.
About Audax Group:
Audax Group, founded in 1999, is a leading investor in middle market companies.
With offices in Boston and New York, Audax manages in excess of $4 billion of
equity, mezzanine debt, and senior loan capital. For more information visit the
Audax Group website www.audaxgroup.com.
Audax Group
Young Lee, 617-859-1532
Managing Director
ylee@audaxgroup.com
or
AAMP of America/PAC
Bryce Smith, 727-572-9255 x 210
Marketing Communications Director
Bryce.smith@aampofamerica.com
Copyright Business Wire 2009
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