Mentor InterActive Partners With FillpointSVG on Release of New Interactive Learning...

* Reuters is not responsible for the content in this press release.

Mon Jun 1, 2009 12:39pm EDT

Mentor InterActive Partners With FillpointSVG on Release of New Interactive
Learning Tool for Children

Mentor InterActive Joins Crave Entertainment booth #4867 (West Hall) At E3
Expo To Debut My Virtual Tutor(TM) Reading Adventures 

BOULDER, Colo., June 1 /PRNewswire/ -- Mentor InterActive, Inc., the
children's interactive "edutainment" company, today announces its partnership
with FillpointSVG, a leading distribution service and Internet fulfillment
provider in the video game industry. Mentor InterActive, born out of the
University of Colorado at Boulder, partners with FillpointSVG for sales and
distribution of My Virtual Tutor(TM) Reading Adventures for Nintendo DS. 

"We are delighted to work with FillpointSVG to launch the first product in the
My Virtual Tutor(TM) series for children nationwide," said Hank Kaplan CEO of
Mentor InterActive. "The combination of FillpointSVG's relationships in the
marketplace and the uniqueness of our product is sure to be a formula for
success."

Mentor InterActive will debut My Virtual Tutor(TM) Reading Adventures at the
Crave Entertainment booth # 4867 in the West Hall at the E3 Expo from June
2nd-4th. Attendees can get a sneak peek of Mentor InterActive's new learning
tool which creates a new use for the Nintendo DS. 

The product will be available in three unique SKU's set to hit shelves in
August. Each SKU is tailored specifically to the literacy needs of children in
Pre-Kindergarten through Second Grade. Six years and millions of dollars of
research and development grants helped to create the proprietary Foundations
to Literacy(TM) (FtL) software used in My Virtual Tutor(TM) Reading
Adventures. The FtL software is proven to teach children to read. 

"FillpointSVG is excited to partner with Mentor InterActive to deliver a new
and innovative use for the Nintendo DS," said Glenn Rockwood, President of
FillpointSVG. "We are confident we can serve as a catalyst to create an
opportunity for Mentor InterActive to expand in the ever-growing educational
products and services market." 

Distribution of My Virtual Tutor(TM) Reading Adventures will include retailers
where Nintendo DS games are typically sold. In addition, Mentor InterActive
and FillpointSVG will be exploring other non-traditional areas of distribution
due to the unique educational appeal of the product.

SOURCE  Mentor InterActive, Inc.

Helen Magg, Helen.Magg@bhgpr.com, or Megan O'Haus, Megan.Ohaus@bhgpr.com, of
Bender Hammerling Group, +1-973-744-0707, for Mentor InterActive, Inc.
Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.