Celebrity Hairstylist Thom Priano Named Official Stylist for the ROGAINE(R) Brand

Celebrity Hairstylist Thom Priano Named Official Stylist for the ROGAINE(R)
Brand

MORRIS PLAINS, N.J., June 1 /PRNewswire/ -- ROGAINE(R) -- the first and ONLY
topical brand FDA-approved to regrow hair is proud to announce that Celebrity
Hairstylist Thom Priano of the GARREN New York Salon will partner as a
spokesperson for the brand. ROGAINE(R) has joined forces with Priano to help
educate consumers, stylists and media on how to treat and style thinning hair.

A fixture in the men's grooming movement and an equally talented women's
stylist, Priano has worked with the world's top photographers to create the
most stylish looks for male and female celebrities from the worlds of
Hollywood, sports, music and fashion.

His expansive editorial and advertising work for the fashion industry has
graced the pages of leading publications, including: GQ, Details, Vogue,
L'uomo Vogue, Men's Vogue, Italian Vogue, W, Interview, Elle, Allure, Vanity
Fair, Harper's Bazaar and many others.

ROGAINE(R) has partnered with Priano to help shed new light on thinning hair
and hair loss. Hereditary Hair Loss is a widespread condition affecting
millions of men and women worldwide. It accounts for 95% of all hair loss and
will affect almost half of all men (40%) and one in four women (25%).

"Every day in our salon, we see clients with hair loss," says Priano. "It's an
emotional experience and as a Rogaine user myself, I understand exactly what
they're going through. What's important for people to know is that Rogaine is
an effective hair regrowth treatment and also that there are many great
styling techniques and cuts available to make hair look thicker and fuller."

About ROGAINE(R)
ROGAINE(R), one of the brands of McNEIL-PPC, is the first and ONLY topical
brand FDA-approved to regrow hair and the number one dermatologist-recommended
brand for hair regrowth. ROGAINE(R) pioneered the hair regrowth category in
1986 when it was initially launched as an Rx product and has been the sole
driver of innovation ever since. ROGAINE(R) contains minoxidil, the ONLY
ingredient FDA-approved to regrow hair in both men and women. Men's
ROGAINE(R) Topical Solution and Men's ROGAINE(R) Topical Aerosol Foam contain
five percent minoxidil and Women's ROGAINE(R) Topical Solution contains two
percent minoxidil. ROGAINE(R) is available nationwide in one-month ($ 29.99)
and three-month supplies ($ 49.99) at food, drug and mass merchandisers, or
online at http://rogainedirect.com ($ 59.95 for a four-month supply with
automatic refill). For more information, go to www.rogaine.com.

Contact: INK & ROSES:
Ronna Reich / 917.226.8006
ronnareich@yahoo.com

Hallie Grossman / 646.306.9311
hallie.grossman@inkandroses.com

SOURCE ROGAINE

Ronna Reich, +1-917-226-8006, ronnareich@yahoo.com, or Hallie Grossman,
+1-646-306-9311, hallie.grossman@inkandroses.com, both of INK & ROSES for
ROGAINE