SL Corporation`s RTView Selected by Gazillion to Monitor and Analyze Gameplay

Tue Jun 9, 2009 9:00am EDT

* Reuters is not responsible for the content in this press release.

Leading Provider of Massively Multiplayer Online (MMO) Games to Leverage RTView
Across All Studios
CORTE MADERA, Calif.--(Business Wire)--
SL Corporation®, a leading provider of real-time monitoring, analytics and
visualization software, today announced that Gazillion Entertainment, a leading
developer, publisher and operator of massively multiplayer online (MMO) games,
is using RTView enterprise-wide across all projects to monitor and analyze
gameplay. The Gazillion studios are taking advantage of the flexibility of the
RTView platform to provide their varied teams with customized, real-time
visibility into the multitude of different events that impact their customers. 

For MMO games, the ability to respond to customer interests in real time can be
the difference between a successful property and one that reacts too slowly and
fizzles. Understanding gameplay - knowing where critical players are at any
given time and how they`re interacting with the property and organization - is
of paramount importance. 

There are a myriad of requirements from different departments to understand
customer gameplay. For example, requirements vary widely for game designers
during play test sessions, marketing executives during promotional periods, and
customer service representatives during in-game events. The flexibility of the
RTView platform enables Gazillion to provide these different teams the right
level of visibility to the right information in real time. Moreover, by
combining the millions of real-time gameplay events with data sources from
billing, customer service and other systems, RTView can provide all team members
with the full picture of a player`s experience. 

"The RTView platform is a real-time visibility mashup toolkit," said Marc
Masnik, vice president of IT and Game Operations for Gazillion Entertainment.
"Not only can we involve the wide array of real-time data feeds necessary to
meet requirements across all of our varied projects, we can also accommodate
different access points and security layers, and present information in exactly
the way each team needs to see it to best respond to customer interests. SL has
proven over their 25 years of experience to be uniquely capable of ensuring that
we, along with our IT partners, have complete visibility into what drives our
players." 

RTView currently provides Gazillion`s studios with real-time visibility into
critical play habits (via advanced interfaces such as heat maps), game service
and safety events, and conversion activities - those activities that highlight
play habits that will most likely result in conversion to full-paid
subscriptions. 

About SL Corporation

Over the past 25 years, SL Corporation has become the most knowledgeable and
responsive provider of real-time monitoring, analytics, and visibility
solutions. SL`s flagship product, RTView, addresses a broad spectrum of
enterprise visibility challenges spanning application performance management
(APM), business activity monitoring (BAM), and component-level infrastructure
monitoring. RTView has also become the de facto standard for extending the
visualization of complex event processing (CEP) engines, TIBCO messaging
middleware, Oracle Coherence data grids, and custom applications. SL`s exclusive
focus on real-time visibility solutions, commitment to customer success, and
partner-centric culture are why thousands of industry leaders have chosen to
work with SL to support their most critical applications and businesses. SL
Corporation can be reached at +1 415-927-8400 or on the web at www.sl.com. 





SL Corporation
Kristina Abadie, +1-415-927-8541
Marketing Manager
kabadie@sl.com

Copyright Business Wire 2009

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