Harley-Davidson, Inc. Names Lawrence G. Hund President of Financial Services Unit

Harley-Davidson, Inc. Names Lawrence G. Hund President of Financial Services
Unit

MILWAUKEE, June 10 /PRNewswire-FirstCall/ -- Harley-Davidson, Inc. (NYSE: HOG)
has named Lawrence G. Hund President and Chief Operating Officer of
Harley-Davidson Financial Services, Inc. (HDFS), effective June 29. Hund will
report to Harley-Davidson, Inc. President and Chief Executive Officer Keith
Wandell. HDFS, a wholly owned subsidiary of Harley-Davidson, Inc., provides
wholesale financing to Harley-Davidson dealers and retail financing to
customers.

"Larry is a seasoned financial services executive and we are extremely pleased
to have him back at HDFS," said Wandell. "His leadership skills, combined with
his deep knowledge of the industry, our organization and our dealer network,
will be extremely valuable to HDFS both in the current economic environment
and going forward."

Hund, 53, was Chief Financial Officer of HDFS from 2002 to 2007 and also
served as interim HDFS Chief Operating Officer for several months in 2006 and
2007. Hund comes to HDFS from Tygris Commercial Finance where he is Executive
Vice President and Chief Financial Officer. A 24-year financial services
industry veteran, Hund also spent seventeen years at Heller Financial, Inc.,
where he was Executive Vice President and Controller.

Harley-Davidson, Inc. Vice President and Treasurer Perry Glassgow, who since
early May has also been serving as interim HDFS President, remains with the
Company in his treasury role.

Company Background
Harley-Davidson, Inc. is the parent company for the group of companies doing
business as Harley-Davidson Motor Company (HDMC), Buell Motorcycle Company
(Buell), MV Agusta and Harley-Davidson Financial Services (HDFS).
Harley-Davidson Motor Company produces heavyweight custom, touring and cruiser
motorcycles. Buell produces American sport performance motorcycles. MV Agusta
produces premium, high-performance sport motorcycles sold under the MV
Agusta(R) brand and lightweight sport motorcycles sold under the Cagiva(R)
brand. HDFS provides wholesale and retail financing and insurance programs
primarily to Harley-Davidson and Buell dealers and customers.

SOURCE Harley-Davidson, Inc.

Media, Bob Klein, +1-414-343-4433, or Financial, Amy Giuffre, +1-414-343-8002,
both of Harley-Davidson, Inc.