Room It Up Helps Retailers Capture Wide Markets With Their New Back to School 2009...

Room It Up Helps Retailers Capture Wide Markets With Their New Back to School
2009 Product Launch

New assortment includes fashionable and functional items featuring new prints
and updates on popular product silhouettes for the season

STUART, Fla., June 10 /PRNewswire/ -- As the impending back to school season
approaches lifestyle accessory brand Room It Up prepares to launch their
biggest ever assortment for the season in company history.

"We have improved some of our key back to school items and added four limited
edition prints to help our customers capture the widest of markets for this
ever important season," says Maureen Lorr Schmidt, Vice President of Room It
Up.

Retailers will discover that the new collection contains a print and style to
satisfy any personality. Highlights of the assortment include new prints
Argyle Prep, 80's Dot, Heart Candy, Check It Out, Fun Flower and Merci.
Additionally, Room It Up is adding a newer, sleeker design to the popular mini
and large backpacks, a roller backpack, sturdier 3 ring binders, printed cozy
fleece, six new lap desk designs and a 20% larger lunch tote remaining at last
season's pricing.

Products in the new collection have been available currently for pre-order
only on the Room It Up Retail Partner site since early April and the response
has been overwhelmingly positive. Stores are due to start receiving their
shipments this week.

Room It Up plans to show their new collection to retailers this summer in
their new booth locations at the Atlanta Gift Mart (Building 3, 5-100), The
New York International Gift Fair (1734) and SURF Expo Orlando (2673).

Room It Up products can be purchased at over 5,000 specialty stores across the
country, or directly online at www.roomitup.com. For more information
regarding Room It Up please contact Alex Chauss at 772-919-7584 or
alex@roomitup.com.

About Room It Up

Room It Up is a division of Prime Source Accessories Inc, a privately held
company located in Stuart, Florida. Room It Up designs and manufactures a
coordinated lifestyle accessory collection designed to Personalize Your Space
featuring their patented lap desks, back to school essentials, travel totes &
cases, home and closet organization, fleece throws and much more! Room It Up
products are available in over 5000 retail stores across the United States as
well as numerous countries around the world.

This press release was issued through 24-7PressRelease.com. For further
information, visit http://www.24-7pressrelease.com.

SOURCE Room It Up

Alexandra Chauss of Room It Up, +1-772-219-7584, alex@roomitup.com