SHOP.COM(TM) Strengthens Commitment to Women 35-Plus With '30 Days of Feeling Good,' musicSHOP, Price Drop Alerts and

BOSTON, MA, Jun 16 (MARKET WIRE) --
SHOP.COM (booth #845), the destination comparison shopping site designed
to meet the specific needs of women aged 35 to 54, is at the Internet
Retailer Conference & Exhibition, spotlighting the newest ways the
company is serving the highly coveted but too often overlooked "mom"
shopper. SHOP.COM recently introduced an updated site design and new
money-saving features, such as Price Drop Alerts, to underscore the
brand's continuing mission to offer busy women a compelling shopping
experience and ways to save money.

"SHOP.COM understands its core customers, women 35-plus who have unique
demands as busy moms and CFOs of the household," said Mondy Beller,
Senior Vice President, Marketing for SHOP.COM. "The female demographic
has recently become the subject of media and marketers' interest, but
SHOP.COM has long been keenly aware of the incredible buying power of
this under-served segment. While so many online marketers are
youth-focused, SHOP.COM remains focused on engaging our primary customer
of women over 35."

Among the latest ways that SHOP.COM is bolstering its engagement of female
shoppers online:

-- More "30 Days of Feeling Good" - Continuation of the site's popular
campaign featuring deals and giveaways to offer simple, affordable ways to
feel good during challenging economic times and to find everyday reasons
to smile. Central to the campaign is a Twitter URL,
www.twitter.com/30DaysFeelGood, which brings the latest in Web deals and
giveaways, as well as inspirational quotes and musings, fun products,
freebies and other "feel good" things.

-- Feel Good Contests and Sweepstakes - SHOP.COM will reward one "Feel
Good" prize per week in the month of June. SHOP.COM visitors can enter to
win items such as Benefit Cosmetics and a new Kindle 2. The newly launched
Benefit Cosmetics giveaway offer attracted over 1,000 entries in the
first two days of its debut. Another upcoming featured contest will serve
up cooking-themed giveaways timed to the Sony Pictures release of "Julie
& Julia."

-- Enhanced musicSHOP - SHOP.COM's popular musicSHOP offers discounted
pricing on the latest hits from Grammy-winning artists and allows shoppers
to listen to exclusive song selections in their entirety through a free
Flash audio player while they shop on the site. musicSHOP will soon be
enhanced to enable music downloads and view a video player. Titles are
carefully selected and promoted based on trends that mirror the tastes of
the women who shop the site.

-- Price Drop Alerts - SHOP.COM customers can receive a price alert via
email when a product's price drops to or below the amount they are willing
to pay. Customers simply enter the desired amount on any product page
throughout the site. These remain active for 60 days and can be extended
if desired.

-- Extra 7% Back - A current money-saving promotion offering an
opportunity to get an extra seven percent rebate on purchases of $70 or
more using SHOP.COM's OneCart(R), the site's proprietary universal
shopping cart. The promotion, which runs until June 30, is good even on
all sale items from OneCart stores. The discount is automatically
reflected at checkout. Registered users of the site will also receive
e-mail updates on additional sale items and offerings. SHOP.COM also
offers free shipping from many of its merchant partners and thousands of
coupons.

SHOP.COM's Partner Store program allows customers to purchase directly
from hundreds of linked stores. Through SHOP.COM's unique OneCart(R)
Trusted Merchants program, customers can browse and purchase items using
the site's OneCart(R). SHOP.COM's current listings offer access to over
20 million products from more than 2,000 stores.

About SHOP.COM

SHOP.COM is the comparison shopping engine that is designed to meet the
specific shopping needs of women -- and the individual business needs of
merchants. Leveraging the multi-merchant features of its patented
OneCart(R) technology along with extensive partner store integration,
SHOP.COM offers an authoritative selection of products from well-known
brand name merchants and high quality specialty retailers. Privately-held,
SHOP.COM is a California-based company with an office in the United
Kingdom. For more information, visit the company's web site at
www.SHOP.com.

CONTACT:
Briana Papa
for SHOP.COM
646-484-4573
Email Contact
www.crenshawcomm.com

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