Cascade Complete All-In-1 ActionPacs Challenges Consumers to Skip the Sink

New product leaves dishes spotless, helps conserve water and cuts back on
clean-up!

CINCINNATI, June 16, 2009 /PRNewswire/ -- Now, more than ever, consumers have
to be more savvy about their purchasing decisions. In addition to choosing
products that save them time and money, they are also factoring in a product's
environmental impact. To meet these ever-evolving consumer demands, Cascade is
introducing Cascade(R) Complete All-in-1 ActionPacs. This latest innovation
in automatic dishwashing now helps consumers save time and water.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090115/CLTH035LOGO-a )

Packaged in a convenient 1" x 1" pre-measured pouch, Cascade Complete All-in-1
ActionPacs contain a powerful food dissolving solution with pre-treater and
rinse aid added so all you have to do is toss them in the dishwasher and press
the start button. The product is simple to use and produces considerable water
savings.

"More than 80 percent of Americans are still pre-washing their dishes," stated
P&G Assistant Brand Manager Wayne Davis. "With Cascade Complete's advanced
cleaning system they can be confident that their dishes will come out clean,
without the extra step. In fact, if every consumer skipped the sink, we could
save roughly 250 billion gallons of water each year."

Cascade Complete All-in-1 ActionPacs can be found nationally at food, drug and
mass retailers and are available in two scents (Fresh and Lemon Burst) and
three sizes (16-ct, 26-ct and 48-ct). For more information on Cascade, visit
www.cascadeclean.com.

About Procter & Gamble [NYSE:PG] Three billion times a day, P&G brands touch
the lives of people around the world. The company has one of the strongest
portfolios of trusted, quality, leadership brands, including Pampers(R),
Tide(R), Ariel(R), Always(R), Whisper(R), Pantene(R), Mach3(R), Bounty(R),
Dawn(R), Pringles(R), Folgers(R), Charmin(R), Downy(R), Lenor(R), Iams(R),
Crest(R), Oral-B(R), Actonel(R), Duracell(R), Olay(R), Head & Shoulders(R),
Wella(R), Gillette(R), and Braun(R). The P&G community consists of over
135,000 employees working in over 80 countries worldwide. Please visit
http://www.pg.com for the latest news and in-depth information about P&G and
its brand.

SOURCE Procter & Gamble

Carolyn Pilkington of MS&L for Procter & Gamble, +1-212-468-3541,
Carolyn.pilkington@mslworldwide.com; Susan Baba of Procter & Gamble,
+1-513-983-1138, Baba.so@pg.com