Network Marketing Veteran Kirby Zenger Named COO of LifeVantage; Brad Amman Named to LifeVantage International Expansion Team

SAN DIEGO--(Business Wire)--
LifeVantage Corporation (OTCBB: LFVN), maker of Protandim®, today announced the
appointment of Kirby Zenger to the role of Chief Operating Officer.

Mr. Zenger, who joined LifeVantage in February as Executive Vice President, has
led a distinguished career in the network marketing sector. Prior to joining
LifeVantage, he most recently co-founded and served as Executive Vice President
and General Manager of a successful network marketing nutrition company, which
achieved over 40 million in revenue in its first year of business. He has an
extensive background in sales, sales organization, leadership development, and
training. Mr. Zenger has over 10 years of experience in the direct sales and
network marketing industry, and has served as a consultant to several of the
industry leaders. In addition, Mr. Zenger has advised Fortune 1000 companies on
the development of new markets and organizational structure.

"Kirby brings varied and invaluable experience from both the network marketing
industry as well as traditional business," said David W. Brown, President and
CEO of LifeVantage Corporation. "He has a proven track record in building and
growing network marketing sales organizations at an impressive rate. In all
respects Kirby has brought momentum to the LifeVantage team and his leadership
is a valuable asset."

"It is an exciting opportunity to serve as the Chief Operating Officer of
LifeVantage. Based upon my many years of experience in creating, building and
operating successful network marketing organizations, I believe that LifeVantage
has the potential to emerge as a true leader in the direct marketing channel.
The science behind our product is unprecedented in the industry and the caliber
of our management team is unmatched. That is why the Company is attracting the
interest of so many distributors and why I believe we are ideally positioned to
serve millions of consumers," said Mr. Zenger.

The Company also announced that former CFO Brad Amman will be part of the
LifeVantage team that is responsible for international expansion, including the
launch into Mexico, slated for Fall 2009.

About LifeVantage Corporation
LifeVantage Corporation is a publicly traded (OTCBB: LFVN), science-based,
natural products company, dedicated to helping people reach their health and
wellness goals through science-based solutions to oxidative stress. Founded in
2003 and based in San Diego, CA, LifeVantage develops nutraceutical products,
including Protandim®, that leverage the company's expertise and that are
intended to deliver significant health benefits to consumers. For more
information, visit www.LifeVantage.com.

This document contains forward-looking statements made pursuant to the safe
harbor provisions of the Private Securities Litigation Reform Act of 1995.The
Company uses the words "anticipate," "believe," "could," "should," "estimate,"
"expect," "intend," "may," "predict," "project," "plan," "target" and similar
terms and phrases, including references to assumptions, to identify
forward-looking statements. These forward-looking statements are based on the
Company`s current expectations and beliefs concerning future events affecting
the Company and involve known and unknown risks and uncertainties that may cause
the Company's actual results or outcomes to be materially different from those
anticipated and discussed herein.These risks and uncertainties include, among
others, the risk that government regulators and regulations could adversely
affect our business; future laws or regulations may hinder or prohibit the
production or sale of our existing product and any future products; unfavorable
publicity could materially hurt our business; and the Company`s ability to
protect our intellectual property rights and the value of our product.These and
other risk factors are discussed in greater detail in the Company`s Annual
Report on Form 10-KSB under the caption "Risk Factors", and in other documents
filed the Company from time to time with the Securities and Exchange
Commission.The Company cautions investors not to place undue reliance on the
forward-looking statements contained in this document.All forward-looking
statements are based on information currently available to the Company on the
date hereof, and the Company undertakes no obligation to revise or update these
forward-looking statements to reflect events or circumstances after the date of
this document, except as required by law.

Note to Editors: Contact Jan Strode at 619-890-4040 or Jean Golden 612-385-2324
for interviews, photography, and other requests.

LifeVantage Corporation
Jan Strode, 619-890-4040
or
Jean Golden, 612-385-2324

Copyright Business Wire 2009