AAA Launches New Senior Safety and Mobility Web Site

AAASeniors.com fills major void by providing safety and mobility information,
tools and resources for older drivers and their families
AURORA, Ill.--(Business Wire)--
AAA announces the launch of its new senior safety and mobility Web site,
www.AAASeniors.com. The Web site, which includes content and resources based
upon extensive research, provides families of older drivers with valuable
information related to senior mobility challenges and tools to help extend safe
driving, and assist in difficult discussions about transitioning from driver to
passenger.

"According to our research, many adult children of older drivers - the
`sandwich` boomers - are unaware that resources exist to effectively address the
safety and mobility challenges of senior drivers," said Brad Roeber AAA
Chicago`s Regional President.

"AAASeniors.com gives seniors and their families the tools necessary to create
an action plan to help seniors manage the inevitable consequences of aging,
continue to drive safely or transition to alternative modes of transportation,
and remain independent."

AAASeniors.com provides expert advice about how aging affects one`s ability to
drive safely. Visitors will find a step-by-step guide on how to begin a
conversation with an older driver about working together to develop a plan for
the transition from driver to passenger. Additionally, visitors will find a
variety of tools and resources from educational brochures and driver improvement
courses, to tips on choosing a vehicle, to skill assessment tools and free
community-based programs.

"Many adult children, grandchildren and seniors will at some point be faced with
a difficult decision about a mature adult`s ability to drive safely," said Dr.
Alexis Abramson, one of the nation`s leading gerontologists. "I can`t stress
enough how important it is to be proactive in developing a plan of action based
on factual, compassionate and objective information, such as that found at
AAASeniors.com."

People who are 65 years old or older represent the fastest growing segment of
the country`s population. According to the U.S. Census Bureau, one in four
drivers - more than 30 million - will be age 65 or older by 2030.

"With more Americans remaining active and living longer than ever before, the
AAA senior driver safety tools and resources found on AAASeniors.com are
designed to keep seniors safe and mobile as long as possible," Roeber added.

AAA Chicago has represented roadway interests for motorists and pedestrians and
serves as a leading advocate for various traffic safety and travel-related
issues for more than a century.

For more information on any aspect of AAA Chicago`s breadth of service including
AAA`s home, auto and life insurance products; travel-related services, AAA`s
Show Your Card & Save program; and/or any AAA membership service including
emergency roadside assistance, please visit our Web site at www.AAA.com or call
us toll-free at 1-866-YOUR-AAA (968-7222).

Media Contact:
Nicole Niemi, AAA Chicago
(630) 328-7237
Beth Mosher, AAA Chicago
(630) 328-7234

Copyright Business Wire 2009