WBBA Announces Stacie D. Byars as Director of Marketing and Membership
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SEATTLE--(Business Wire)-- The Washington Biotechnology & Biomedical Association (WBBA), the Pacific Northwest`s leading life sciences association, announced today that Stacie D. Byars has joined the organization as Director, Marketing and Membership. "Stacie adds more than 20 years of experience in biotechnology, medical device and high-tech marketing, corporate communications and investor relations to the WBBA team," said WBBA President Chris E. Rivera. "Her insight and expertise will be instrumental as we focus on delivering intrinsic value to our more than 450 members and continue in our mission to support the growth of the life sciences industry in the Pacific Northwest." As Director of Marketing and Membership, Byars will develop and direct WBBA`s messaging and communications strategies to promote positive image, optimize media opportunities and cultivate strategic relationships, as well as build a comprehensive marketing program for membership development, recruitment and retention. "I`m thrilled to join the WBBA team at this pivotal time and to have the opportunity to impact the industry in a broad and meaningful way," said Byars. "I look forward to leveraging my industry experience and regional relationships in the hope of delivering results in a highly efficient and effective way and to work in close, long-term partnerships with our members." Prior to joining WBBA, Byars established SDByars Communications, LLC, an independent agency focused on the development, implementation and evaluation of communications strategies. Since 2006, she provided strategic consulting services for public, private and non-profit organizations including: BiPar Pharmaceuticals, Orexigen Therapeutics, Elan Pharmaceuticals, McKesson Specialty, Targeted Genetics Corporation, Celladon Corporation, Calistoga Pharmaceuticals, and Northwest Association for Biomedical Research, BioCentury Publications, Argenta Reimbursement Advisors, University of Washington Biotechnology and the Biomedical Technology Institute. She also held corporate communications and investor relations positions for Targeted Genetics Corporation, Nastech Pharmaceuticals, NeoRx (now Poniard) and NeoPath (now TriPath Imaging). Ms. Byars received her B.S. in Business Administration from the University of Washington Bothell. She also served in the United States Navy in both domestic and international training commands. About the WBBA The Washington Biotechnology & Biomedical Association is a not-for-profit association of more than 450 life sciences companies, universities, academic institutions and others working together with the mission of providing better health to people everywhere. Since 1990, the WBBA has been headquartered in Seattle and has had a staff member in Eastern Washington for more than two years working to help the industry translate innovation to commercialization and the creation of more life science jobs in the state. Members enjoy access to many great events throughout the year, purchasing discounts, governmental advocacy, timely industry news, as well as the opportunity to tap into the heart of the life sciences community in Washington. For more information, visit WBBA online at www.washbio.org or call 206-732-6700. Washington Biotechnology & Biomedical Association Stacie D. Byars, 206-732-6705 Copyright Business Wire 2009
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