Jim Beam Bourbon "Toasts the Troops" at Airports Nationwide with Operation Homefront

#1 Bourbon Maker Salutes our Military
DEERFIELD, Ill.--(Business Wire)--
Beam Global Spirits & Wine, Inc. [Fortune Brands, Inc. (NYSE:FO)], the leading
American spirits company, and Jim Beam Bourbon, the world`s number one selling
Bourbon, are proud to support Operation Homefront through military channels and
with Bethesda, Md.-based HMSHost, a leading provider of food, beverage and
retail services in travel venues worldwide. Jim Beam is continuing its
relationship with Operation Homefront for a second year, expanding the program
to give travelers at 69 airports across the country the opportunity to support
our troops.

Operation Homefront provides support and morale to U.S. troops, the families
they leave behind while they serve and wounded warriors when they return home.
Travelers who stop by an HMSHost-operated airport bar or restaurant will have
the opportunity to create their own "Salute to the Troops" by writing a message
on a branded postcard provided at participating locations. Operation Homefront
will deliver these letters to our troops at the completion of the promotion on
July 4.

The featured cocktail, Jim Beam & Cola, is being served at participating HMSHost
airport bars in more than 35 states throughout the promotion. Food & beverage
outlets operated by HMSHost include brands such as Fox Sports Sky Bar, Gordon
Biersch, Home Turf, Sammy`s Beach Bar & Grill, and Stinger Ray`s. Around the
U.S., HMSHost has concessions in airports including Atlanta Hartsfield-Jackson
International Airport, Boston-Logan International Airport, Charlotte-Douglas
International Airport, Chicago O`Hare International Airport, Los Angeles
International Airport, McCarran International Airport in Las Vegas and Phoenix
Sky Harbor International Airport.

"Airports are a symbol for hellos and goodbyes," said Tim Condron, group vice
president of National Accounts and Sales Strategy, Beam Global Spirits & Wine,
Inc. "Travelers are frequently reminded of their loved ones and freedoms during
transit. HMSHost provides the perfect opportunity to remind traveling consumers
of the everyday sacrifices made by our troops serving overseas."

In addition, Jim Beam White released a limited edition Operation Homefront
commemorative label bottle on Memorial Day. The bottle is available for sale
through July 4, 2009. A portion of proceeds from bottle sales will be donated to
Operation Homefront at the end of the summer, with the goal of raising more than
$25,000.

Various U.S. Off Premise retailers and Military channels such as the U.S. Navy,
Army & Air Force Exchange Service outlets have also supported this program via
custom displays with co-branded Jim Beam and Operation Homefront point-of-sale
materials featuring the Jim Beam Operation Homefront commemorative package.

Last year, Jim Beam donated approximately $250,000 to Operation Homefront
through corporate donations, local market events, as well as support from
distributors and retailers. "Jim Beam supports Operation Homefront because it
upholds a commitment to high values - true character, integrity and doing the
right thing," continued Condron.

Jim Beam is committed to social responsibility and advises legal purchase age
consumers to drink smart. Through drinksmart.com, Beam Global educates legal
purchase age consumers about how to make responsible choices about alcohol.

About Beam Global Spirits & Wine:

Inspiring conversations around the world, Beam Global Spirits & Wine, Inc., is
building brands people want to talk about. Consumers from all corners of the
globe call for our brands, including Jim Beam Bourbon, Sauza Tequila, Canadian
Club Whisky, Courvoisier Cognac, Maker's Mark Bourbon, Laphroaig Scotch Whisky,
Cruzan Rum, Larios Gin, Whisky DYC, Teacher's Scotch Whisky, DeKuyper Cordials
and Liqueurs and Knob Creek Bourbon. Beam Global Spirits & Wine is part of
Fortune Brands, Inc. (NYSE:FO), a leading consumer brands company recently named
one of the World`s Most Admired Companies by Fortune magazine. For more
information on Beam Global Spirits & Wine, its brands, and its commitment to
social responsibility, visit www.beamglobal.comand www.drinksmart.com.

About Operation Homefront: Operation Homefront provides emergency assistance and
morale to our troops, to the families they leave behind, and to wounded warriors
when they return home. A nonprofit 501(c) (3), Operation Homefront served more
than 33,000 military families in 2007 with the help of 4,500 volunteers in 30
chapters nationwide. Operation Homefront also hosts the Web community Operation
Homefront Online, www.homefrontonline.com. For more information, please visit
www.operationhomefront.net and www.homefrontonline.com.

drink smart

Jim Beam Kentucky Straight Bourbon Whiskey, 40% Alc./Vol.
©2009 James B. Beam Distilling Co., Clermont, KY.

Beam Global Spirits & Wine, Inc.
Dan Cohen, 847-948-8888
Dan.Cohen@BeamGlobal.com
or
Qorvis Communications
Lindsay Hyman, 202-683-3238
lhyman@qorvis.com

Copyright Business Wire 2009