CW Publishing Group and The Westminster Kennel Club Sign 3-Year Deal
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One Million Copies of The Official Viewers` Guide to the Westminster Kennel Club 2010 Dog Show To Be Distributed via Leading National Newspapers NEW YORK--(Business Wire)-- CW Publishing Group and The Westminster Kennel Club are pleased to announce a three-year partnership to publish The Official Viewers` Guide to the Westminster Kennel Club Dog Show. One million copies of the publication will be distributed via leading city newspapers across America. Hosted at Madison Square Garden in New York City each February, The Westminster Kennel Club Dog Show is a sellout event televised live on USA Network and CNBC. The Official Viewers` Guide to the Westminster Kennel Club 2010 Dog Show, to be distributed on February 11, will be a must-have guide and keepsake for the show`s millions of viewers. Dog owners and fans can also watch streaming video highlights of the competition in seven Groups and the finale of Best in Show online at www.hulu.com. Streaming video highlights of the breed judging, held during the day on Monday and Tuesday, are available at www.westminsterkennelclub.org. In addition, the Viewers` Guide will be available on the site once the show begins - on February 15, 2010 - reaching millions of additional viewers. Started in 1877, The Westminster Kennel Club Dog Show, named for the Westminster Hotel in New York City, will celebrate its 134th anniversary in 2010. A member of the American Kennel Club, The Westminster Kennel Club is America`s oldest organization dedicated to the sport of purebred dogs. CW Publishing Group is a niche publisher of branded magazines and communications, with promotional and loyalty marketing initiatives, dedicated Web sites, and licensed publications including entertainment brands with corresponding integrated marketing programs. Other publications produced by CWP include: * You & Your Family (For Expectant Parents) * Ready, Set, Grow (Raising Healthy Kids) * Take Charge! Living With & Preventing Diabetes * The NAACP Image Awards Official Viewers` Guide * The 2009 BET Awards Official Viewers` Guide CW Publishing Group Julia Molino, 646-274-7272 Copyright Business Wire 2009
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