IndoorDIRECT Opens Los Angeles Office

Mandi Dyner Joins Restaurant Digital TV Company

DALLAS, June 26 /PRNewswire/ -- IndoorDIRECT, which operates a national
restaurant digital TV network, has opened a Los Angeles office to sell
advertising for theBITE Network, a combination of entertainment and
advertising tailored to reach the 202 million Americans who visit quick-serve
and fast-casual restaurants each month.

The company hired Mandi Dyner as Vice President of Sales, West Coast Region to
handle companies in the area wanting to reach the 10 million people that view
theBITE Network monthly at 1,000 restaurant locations in top DMAs nationwide.

She is a media industry veteran who joins indoorDIRECT from Screenvision
Cinema Advertising. In her first year there, she received the company award
for the most new business. Previously, she was with the ABC National
Television Station group in Los Angeles for four years, where she grew revenue
for the ABC Owned Station Group and the regional sports stations they
represent. Before that, she was with the Disney Company at WLS-TV in Chicago.
She started her career selling radio advertising.

"The West Coast is home to a wide variety of companies that will benefit from
advertising on theBITE Network," said Steven Justman, President -
Entertainment, Marketing & Sales for indoorDIRECT. "Mandi has the
relationships, experience and market knowledge to introduce those companies to
the creative opportunities to reach the highly engaged viewers of theBITE
Network."

Research indicates that almost 90 percent of those eating in a restaurant
showing theBITE Network noticed the dining room screens and that 55 percent of
them recalled an advertisement when asked unaided.

About theBITE Network
IndoorDIRECT creates and produces theBITE Network, which airs on its LCD
screens in restaurant dining rooms, providing advertisers with national reach
to a highly receptive audience. TheBITE Network features entertaining and
customizable content about sports, TV, movies, music, news, technology,
lifestyle and family/kids topics from leading content owners such as CBS,
Disney Studios, E! Network, MTV, MLB Network, NFL Network, Turner Network and
Universal Studios. TheBITE Network also features scrolling text with breaking
news, sports updates and local time and weather. Catch the latest from theBITE
at www.thebitenetwork.com.

About indoorDIRECT
IndoorDIRECT is a powerful digital media company providing entertainment
content to high-volume quick-service and fast-casual restaurant chains across
the nation. IndoorDIRECT created theBITE Network -- a combination of
entertainment content and advertising tailored to reach the millions of
Americans who visit quick-service and fast-casual restaurant chains every
month. IndoorDIRECT LCD screens are located in restaurant dining rooms, as
well as a promotional board at the point-of-purchase to highlight featured
menu items. The promotional network has shown proven results that about 40
percent of the customers are influenced. The company is privately held and has
its headquarters in Dallas. More information is available at
www.indoordirect.com.

SOURCE IndoorDIRECT

Brandon Smulyan, +1-469-375-0258, Bsmulyan@webershandwick.com, for
IndoorDIRECT