Research and Markets: TV 2020 - the Future of TV Financing

* Reuters is not responsible for the content in this press release.

Fri Jun 26, 2009 11:00am EDT

DUBLIN--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/research/745dc9/tv_2020_the_futu) has
announced the addition of the "TV 2020 - The Future of TV Financing" report to
their offering. 

This report provides a look at the future shape of the TV market, based on a
forward-looking analysis that combines:

* an in-depth diagnosis of the sector, 
* an analysis of the macro-economic trends 
* and a set of development scenarios, with figures for Europe and the United
States

Key Questions:

* Can we make a distinction between current upheavals and overriding trends in
the sector? 
* How to measure the issues tied to key innovations: new viewing habits,
revolutionised access, changes in TV and video services, a redistribution of
sources of financing? 
* How will media companies emerge from the crisis? 
* Is there a shift towards integrated pan-European conglomerates? 
* What are the most likely development scenarios for TV? 
* - "My Web Video" 
* - "Broadcasting as Usual" 
* - "Community TV" 
* -- Market figures for each of the countries examined (France, Germany, Italy,
Spain, the UK, the United States): TV reception modes, Viewing time, Advertising
market, Pay-TV market

Key Topics Covered:

1. Executive Summary 

2. Methodology 

3. The Scenarios 

4. Key Innovation Factors 

5. Key Innovation Factors: Consumption 

6. Key Innovation Factors: Access 

7. Key Innovation Factors: Services 

8. Key Innovation Factors: Financing 

9. Player Strategies 

For more information visit
http://www.researchandmarkets.com/research/745dc9/tv_2020_the_futu





Laura Wood
Senior Manager
press@researchandmarkets.com
Fax from USA: 646-607-1907
Fax from rest of the world: +353-1-481-1716 

Copyright Business Wire 2009

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