Customers are Choosing the Oracle Database Machine

Oracle(R) Exadata Delivers Extreme Performance

REDWOOD SHORES, Calif., June 29 /PRNewswire-FirstCall/ --

News Facts
-- With its extreme performance and low cost, Oracle(R) Exadata is
winning
benchmarks against key competitors and is being selected by customers
across many industries worldwide as the platform of choice for their
data warehouses.

-- Initial Oracle Exadata customers including Amtrak, Allegro Group,
Automobile Association of the UK, CTC, Garanti Bank, Giant Eagle,
HISCOM
(Hokuriku Coca Cola), KnowledgeBase Marketing, Loyalty Partner
Solutions, M-Tel, MTN Group, Nagase, NS Solutions, NTT Data, OK
Systems,
Research in Motion, SoftBank Mobile, Screwfix, ThomsonReuters, and
True
Telecom, confirm the benefits Oracle Exadata products bring to their
Oracle data warehouses.

Delivering Extreme Performance for Customers' Data Warehouses
-- Oracle Database Machine is a fast, reliable, secure data warehouse
system that can easily scale to meet the complex data integration,
reporting, analytics and data mining needs demanded by today's
competitive environment.
-- Oracle Database Machine can enable performance increases of up to 10X
or
more compared to current environments.
-- Business users are able to ask more questions of more data, and get
answers faster than their current conventional data warehouse systems.

-- Oracle Database Machine enables data mart consolidation onto low-cost
server and storage grids.

Supporting Quotes
-- "The HP Oracle Database Machine beat the competing solutions we
tested on bandwidth, load rate, disk capacity, and transparency. In
addition, Allegro Group saw a significant performance boost from the
new
data warehouse. A query that used to take 24 hours to complete now
runs
in less than 30 minutes on the HP Oracle Database Machine, and
that's without any manual query tuning." -- Christian Maar,
CIO of Poznan, Poland-based Allegro Group
-- "After carefully testing various options for a new data warehouse
platform we chose the HP Oracle Database Machine over Netezza. Oracle
Exadata was able to speed up one of our critical processes from days
to
minutes. The HP Oracle Database Machine will allow us to improve
service levels and expand our service offerings. We also plan to
consolidate our current data warehouse solutions onto the Oracle
Exadata
platform. This should eliminate several servers and a number of
storage
arrays and help reduce our operating overhead and improve margins."
-- Brian Camp, Sr. VP of Infrastructure Services, KnowledgeBase
Marketing
-- "We anticipate the move of our Data Warehouse to Oracle Database
11g running on our first HP Oracle Database Machine with Oracle
Exadata
will deliver a substantial boost in performance and scalability,
simply
and easily. Our business users expect to benefit from faster access to
information more quickly than ever before. The resulting agility
should
make a huge difference to our business." -- Andreas Berninger,
Chief Operating, Loyalty Partner Solutions
-- "The biggest technological challenge we face when we architect a
database is how to create a system that performs fast with huge
volumes.
Oracle Exadata helps solve our performance demands. It's highly
available and reliable, and it can essentially scale linearly. All of
the queries we tested were faster with Oracle Exadata. The smallest
performance boost we experienced was 10 times; the fastest was 72
times
faster." -- Plamen Zyumbyulev, Head of Database Administration,
M-Tel
-- "A key component of RIM's manufacturing process is extensive
testing of each handheld device. This testing generates large volumes
of
data, which is extensively analyzed by our quality and test engineers
and business users to ensure RIM is producing the highest quality
devices for our customers. The HP Oracle Database Machine is an ideal
platform to store and analyze this data since it provides the
performance, scalability and storage capacity for our requirements.
It's a cost-effective platform to meet our speed and scalability
needs and is an integral component used for analysis in our
manufacturing process." -- Ketan Parekh, Manager Database Systems,
Research in Motion
-- "The benchmark result of Oracle Exadata was amazing! Since it is
based on Oracle Database 11g, we determined that it is compatible with
other systems and the most suitable solution for our increasing data
infrastructure." -- Keiichiro Shimizu, General Manager, Business
Base Management Dept., Information System Div., SoftBank Mobile Corp.

-- "Oracle Exadata is among the most successful new product
introductions in Oracle's history," said Willie Hardie, vice
president of Database Product Marketing, Oracle. "Repeatedly in
customer proof of concepts and benchmarks, Oracle Exadata has
delivered
extreme performance for customers' data warehouses."

Supporting Resources

-- About Oracle Exadata Storage Server
-- Oracle Data Warehousing
-- Oracle Database 11g
-- Podcast with HP Oracle Database Machine Customer Allegro Group
-- Oracle Blog: Data Warehouse Insider
-- Oracle Blog: Database Insider

-- Follow Oracle Database on Twitter

About Oracle
Oracle (Nasdaq: ORCL) is the world's largest business software company. For
more information about Oracle, please visit our Web site at
http://www.oracle.com.

Trademarks
Oracle is a registered trademark of Oracle Corporation and/or its affiliates.
Other names may be trademarks of their respective owners.

Individual results for Oracle Exadata and the HP Oracle Database Machine are
dependent on a number of factors and actual results may vary significantly.
Oracle makes no warranty on system performance.

(Logo: http://www.newscom.com/cgi-bin/prnh/20020718/ORCLLOGO)

SOURCE Oracle Corporation

Letty Ledbetter, +1-650-506-8071, letty.ledbetter@oracle.com, or Eloy
Ontiveros, +1-650-607-6458, eloy.ontiveros@oracle.com, both of Oracle