New NVIDIA GPU-Accelerated Plug-Ins Dramatically Boost Performance for Adobe Creative...

New NVIDIA GPU-Accelerated Plug-Ins Dramatically Boost Performance for Adobe
Creative Suite 4 Users

Wide Range of Plug-ins Offered at Discounted Pricing for NVIDIA Quadro
Customers

SANTA CLARA, Calif., June 29 /PRNewswire-FirstCall/ -- Professional
videographers face continuous pressure to deliver high quality work under
tight deadlines. To ease that burden and enable greater levels of creativity,
NVIDIA today announced the availability of GPU-accelerated plug-in solutions
for Adobe Creative Suite 4 (CS4) users, optimized to run on a wide range of
NVIDIA(R) Quadro(R) graphics solutions.

(Logo: http://www.newscom.com/cgi-bin/prnh/20020613/NVDALOGO)

NVIDIA is offering exclusive discounts of up to 50 percent on plug-ins from
Elemental Technologies, Boris FX, Red Giant Software and proDAD when purchased
at NVIDIA.com.

Among the plug-ins being offered is the NVIDIA CUDA(TM) architecture-based
Elemental Accelerator 2.0 for Windows from Elemental Technologies (MSRP $499
discounted to $249). By leveraging the CUDA parallel computing architecture,
this new plug-in offloads H.264 video encoding to the Quadro GPU, enabling
Adobe Premiere Pro CS4 users to experience a performance increase of up to 11X
when compared to CPU-only video encoders. Now available on a range of Quadro
GPUs, Elemental Accelerator 2.0 supports the creation of Blu-ray DVDs and web
content using Flash. In addition, NVIDIA and Elemental Technologies are
bringing accelerated H.264 video encoding capabilities to Mac Pro users for
the first time with the new Elemental Accelerator 1.2 for Mac OS X running on
the Quadro FX 4800 for Mac.

"The enhanced performance of Elemental Accelerator 2.0, combined with an
expanded line-up of Quadro GPUs, delivers exceptional value and increased
productivity to a wide range of video professionals," said Sam Blackman, CEO
of Elemental Technologies. "The Quadro GPU's CUDA architecture has enabled the
Elemental Accelerator to offer faster than real-time H.264 encoding speed for
Blu-ray and web production, while delivering exceptional image quality with
H.264/MPEG-4 AVC files."

In addition, customers using NVIDIA's latest Quadro GPUs are eligible for
exclusive discounts on plug-in solutions from Red Giant Software, Boris FX and
proDAD. Available on the NVIDIA web site, these plug-ins allow users to
further harness the power of the Quadro GPU to experience dramatic time
savings over conventional CPU-only solutions when creating compelling 3D
visual and lighting effects.

"The ability to develop real-time motion graphics and effortlessly perform
color correction are very important developments for Adobe CS4 users," said
Sean Safreed, product director of Red Giant Software. "The work we have done
with NVIDIA on our GPU-accelerated plug-ins enables a creative professional to
tap into the power of the Quadro GPU in their system, and freely experiment
with a wide range of visual effects and color control, thereby enhancing the
creativity of their final production."

The full line of Quadro GPUs are optimized to enable GPU-acceleration across
the entire family of Adobe CS4 applications including: Adobe Premiere Pro,
After Effects, Flash and Photoshop. From importing files and editing
multi-video streams, to previewing video content, video professionals can now
optimize their work-flow and enhance the creative process.

"Quadro GPUs offer the best performance for Adobe CS4 professionals," said
Jeff Brown, general manager, Professional Solutions Business Unit at NVIDIA.
"Offering GPU-accelerated plug-ins to Adobe videographers and enabling them to
choose the Quadro FX solution that best fits their budget illustrates our
commitment to delivering performance and value to the Adobe user community."

Pricing and Availability
Quadro GPU-accelerated plug-ins from Elemental Technologies, Red Giant
Software, Boris FX and proDAD are available for purchase today at
www.nvidia.com/adobeplugins. Exclusive discount pricing is available for users
of qualifying NVIDIA products including Quadro FX 1800, Quadro FX 3800, Quadro
FX 4800, Quadro FX 5800, Quadro FX 2700M and Quadro FX 3700M. NVIDIA Quadro FX
products are available through workstation OEMs, as well as through NVIDIA
Channel partners PNY Technologies (US and EMEA), Leadtek (APAC) and Elsa
(Japan). The Quadro FX 4800 for Mac is available through Apple.com, select
Apple resellers and workstation integrators. For additional information on
NVIDIA Quadro including pricing and availability, visit:
www.nvidia.com/quadro.

About NVIDIA
NVIDIA (Nasdaq: NVDA) is the world leader in visual computing technologies and
the inventor of the GPU, a high-performance processor which generates
breathtaking, interactive graphics on workstations, personal computers, game
consoles and mobile devices. NVIDIA serves the entertainment and consumer
market with its GeForce(R) graphics products, the professional design and
visualization market with its Quadro(R) graphics products and the
high-performance computing market with its Tesla(TM) computing solutions
products. NVIDIA is headquartered in Santa Clara, Calif. and has offices
throughout Asia, Europe and the Americas. For more information, visit
www.nvidia.com.

Certain statements in this press release including, but not limited to,
statements as to: the benefits, features, impact, and capabilities of NVIDIA
Quadro professional solutions are forward-looking statements that are subject
to risks and uncertainties that could cause results to be materially different
than expectations. Important factors that could cause actual results to differ
materially include: development of more efficient or faster technology;
design, manufacturing or software defects; the impact of technological
development and competition; changes in consumer preferences and demands;
customer adoption of different standards or our competitor's products; changes
in industry standards and interfaces; unexpected loss of performance of our
products or technologies when integrated into systems as well as other factors
detailed from time to time in the reports NVIDIA files with the Securities and
Exchange Commission including its Form 10-Q for the fiscal period ended April
26, 2009. Copies of reports filed with the SEC are posted on our website and
are available from NVIDIA without charge. These forward-looking statements are
not guarantees of future performance and speak only as of the date hereof,
and, except as required by law, NVIDIA disclaims any obligation to update
these forward-looking statements to reflect future events or circumstances.

(C) 2009 NVIDIA Corporation. All rights reserved. NVIDIA, the NVIDIA logo,
Quadro, GeForce, Tesla, and CUDA are trademarks and/or registered trademarks
of NVIDIA Corporation in the U.S. and other countries. Other company and
product names may be trademarks of the respective companies with which they
are associated. Features, pricing, availability, and specifications are
subject to change without notice.

Note to editors: If you are interested in viewing additional information on
NVIDIA, please visit the NVIDIA Press Room at
http://www.nvidia.com/page/press_room.html.

SOURCE NVIDIA Corporation

Danny Shapiro of NVIDIA Corporation, +1-408-562-7187, dashapiro@nvidia.com