Photos: Children International and House Party Host 1,000 'Kid-Tribution' Parties...

Photos: Children International and House Party Host 1,000 'Kid-Tribution'
Parties to Help Poor Children Around the World

IRVINGTON, N.Y. and KANSAS CITY, Mo., June 29 /PRNewswire/ -- Children
International, a humanitarian organization, is partnering with House Party, a
leading consumer marketing company, to encourage caring people to celebrate
their childhood and "give back" to poor children around the world through 1000
"Kid-Tribution" parties nationwide on Saturday, August 15. Party hosts and
their guests will showcase family photos, scrapbooks and other memorabilia
from their youth which reflect the joy and happiness of childhood. Consumers
who are interested in hosting a Children International party should visit
http://www.houseparty.com/childreninternational to apply.

To view the Multimedia News Release, go to:
http://www.prnewswire.com/mnr/childreninternational/38833/

"Children International's Kid-Tribution House Party is an exciting grassroots
effort to raise awareness for children living in poverty and enable
contributors to help provide nutrition, education and other support to
children around the world, all in a fun atmosphere with their friends," said
Brian Anderson, Children International's vice president of Marketing and
Development.

House Party's word-of-mouth marketing platform specializes in engaging
thousands of qualified consumer advocates to host in-home parties where a
cause is at the center of the party. Hosts invite their friends into their
homes to experience and learn about the cause in a fun atmosphere. Each event
is tracked and monitored by a custom website, launched to gather, galvanize
and manage the party community.

Kid-Tribution Party Hosts will encourage their guests to sponsor a child at
their parties. The host with the most sponsors who sign up will win a trip for
two to see sponsorship in action at a field location.

The Children International Kid-Tribution House Party hosts will be supplied
with a party pack, which will include:

-- Family Feud(TM) Game
-- Classic Candy
-- Party Napkins
-- DVD about the importance of sponsorship
-- Sample Sponsorship Kit
-- Sponsorship Brochures to share with guests
-- Pens

Children International President and CEO Jim Cook said, "Helping lift a child
from poverty is a rewarding experience. Kid-Tribution House Parties allow
Children International to share this life-changing relationship with people
passionate about helping more children."

"House Party is excited to be working with Children International to help
build awareness about such an incredible and worthwhile organization," said
Kitty Kolding, CEO of House Party. "Intimate in-home parties is the perfect
atmosphere to inform friends and family about the importance of supporting a
cause."

About Children International:
Established in 1936, Children International is a nonprofit organization with
its headquarters in Kansas City, Missouri. Children International's programs
benefit more than 325,000 sponsored children and their families in 11
countries around the world including Chile, Colombia, the Dominican Republic,
Ecuador, Guatemala, Mexico, Zambia, Honduras, India, the Philippines and the
United States. For more information about Children International, visit
www.children.org.

About House Party
Founded in 2005, House Party is a leading consumer activation and experiential
marketing services company that engages thousands of qualified consumer
advocates who host in-home parties featuring a brand, product or element of
entertainment programming. Managed via a proprietary, customized online
community space for each brand event, consumers engage both in-home and online
to explore and promote brands they love. Headquartered in Irvington, NY, House
Party works with such industries as consumer packaged goods, food and
beverage, television, theatrical releases, consumer electronics,
pharmaceutical, toys and games and automotive. Current clients include
Sargento, NBC, Disney, Ford, Microsoft and P&G.

FOR MORE INFORMATION:
Dolores Quinn Kitchin
Public Relations
Children International
Direct: (816) 943-3730

SOURCE Children International

Dolores Quinn Kitchin, Public Relations, Children International,
+1-816-943-3730