Barnes & Noble Bookstore Application Available on Apple App Store

* Reuters is not responsible for the content in this press release.

Mon Jun 29, 2009 9:29am EDT

World's Largest Bookstore Now Available for iPhone & iPod touch; Use iPhone
Camera to Search Millions of Products
NEW YORK--(Business Wire)--
Barnes & Noble, Inc. (NYSE: BKS), the world`s largest bookseller, announced
today that Barnes & Noble.com (www.bn.com) has launched the Barnes & Noble
Bookstore application on the Apple App Store. The B&N Bookstore app for iPhone
and iPod touch is an ideal companion for book lovers who want quick and easy
access to the millions of titles available to Barnes & Noble customers. 

"We designed the B&N Bookstore app based on the tremendous growth we`ve seen
over the past 12 months in our mobile traffic and customer adoption," said
William Lynch, President of Barnes & Noble.com. "Now, with the Barnes & Noble
app, iPhone and iPod touch users can interact with America`s #1 bookstore
anywhere and anytime, providing them access to exclusive content and customer
reviews, as well as information about the more than 50,000 events in our
stores." 

Barnes & Noble has partnered with LinkMe Mobile from Evryx Technologies, Inc.
(www.evryx.com) and Spotlight Mobile, Inc. (www.spotlightmobile.com) so that
users can simply snap a photo to search millions of products. Using the iPhone
or iPod touch camera, just snap a photo of the front cover and within seconds
get product details, editorial reviews, and customer ratings - even find and
reserve a copy in the store closest to you. The store locator will help you find
the Barnes & Noble store nearest you, see upcoming events, and get directions.
Plus, explore amazing, exclusive Barnes & Noble content from your iPhone
including bookseller recommendations, the Barnes & Noble Review, and Barnes &
Noble Studio`s Emmy-winning video clips and interviews. 

The Barnes & Noble Bookstore app also allows customers to:

* Discover their next great read by browsing bestsellers, B&N Recommends lists,
new releases or watching video interviews with authors. 
* Check the events calendar for celebrity book signings, readings, musical
performances and children`s Storytimes. 
* Find the closest Barnes & Noble, get maps and directions, and see which stores
offer cafés and AT&T Wi-Fi access.

Making purchases on-the-go with the B&N Bookstore app is easy. Users who already
have an account with BN.com can simply enter their email address and password to
sign in and access their account information and address book. And, those who do
not already have a BN.com account, can quickly and easily create one on the
website or checkout as a guest. 

The Barnes & Noble Bookstore app is available for free from Apple`s App Store on
iPhone and iPod touch or at www.itunes.com/appstore/. 

About Barnes & Noble, Inc.

Barnes & Noble, Inc. (NYSE: BKS), the world`s largest bookseller and a Fortune
500 company, operates 777 bookstores in 50 states. Barnes & Noble is the
nation`s top bookseller brand for the sixth year in a row, as determined by a
combination of the brand`s performance on familiarity, quality, and purchase
intent; the top bookseller in quality for the second year in a row and the
number two retailer in trust, according to the EquiTrend Brand Study by Harris
Interactive. Barnes & Noble conducts its online business through Barnes &
Noble.com one of the Web`s largest e-commerce sites. 

General information on Barnes & Noble, Inc. can be obtained via the Internet by
visiting the company`s corporate website: www.barnesandnobleinc.com. 

Social Media Links: 

Follow B&N on Twitter: http://twitter.com/BNBuzz

Become a fan of our Facebook Page: http://www.facebook.com/barnesandnoble

Subscribe to our channel: http://www.youtube.com/user/BNStudio





Barnes & Noble, Inc.
Mary Ellen Keating, 212-633-3323
Corporate Communications
mkeating@bn.com
or
Carolyn J. Brown, 212-633-4062
Corporate Communications
cbrown@bn.com

Copyright Business Wire 2009

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