HubSpot Adds Social Media Monitoring for Small Businesses to Internet Marketing Software

CAMBRIDGE, MA, Jun 30 (MARKET WIRE) --
HubSpot announces a social media monitoring feature, the newest addition
to its inbound marketing software. The tool tracks a small business's
activity on social media sites, monitoring the company's brands, relevant
industry keywords and online coverage and activity of competitors as an
integrated part of HubSpot's inbound marketing system.
http://www.hubspot.com/blog/bid/4884/HubSpot-Introduces-Social-Media-Monitoring-
o-Inbound-Marketing-System

While other social media monitoring services can be expensive and geared
toward big businesses, HubSpot's new social media integration offers an
affordable way for small businesses and marketing professionals to monitor
and share relevant, interesting content with their communities. As an
integrated part of HubSpot's comprehensive inbound marketing software, the
social media monitoring tool eliminates the need for companies to use
multiple marketing tools and services.

HubSpot's social media monitoring tool collects new content daily that is
relevant to a company's industry keywords or brands. The tool makes it
easy for users to post the content to Facebook, Twitter and other social
media sites; comment on it; and track the developing conversations. The
tool offers a simplified way for a company to engage with its audience to
establish itself as a thought leader and a hub for interesting, useful
information about its industry.

The social media monitoring feature is integrated with HubSpot's inbound
marketing system, a software platform including tools that allow
professional marketers and small business owners to get found online by
managing search engine optimization, blogging and social media, as well as
landing pages, lead intelligence and marketing analytics. There is no
additional cost to existing customers for the new tool.

"Many small businesses struggle to manage multiple tools in attempt to
monitor their online brands while working within tight budgets," said
HubSpot CEO and co-founder, Brian Halligan. "HubSpot has added social
media monitoring to our inbound marketing software to let small businesses
easily manage their online presence using one comprehensive system they
can afford."

Learn more about HubSpot's inbound marketing software at
http://www.hubspot.com/products.

About HubSpot

HubSpot, Inc. provides Internet marketing software that helps businesses
get found online, generate more inbound leads and convert a higher
percentage of those leads into paying customers. HubSpot's software
platform includes tools that allow professional marketers and small
business owners to manage search engine optimization, blogging and social
media, as well as landing pages, lead intelligence and marketing
analytics. Based in Cambridge, MA, HubSpot can be found at
http://www.hubspot.com. HubSpot's free marketing tools can be found at
http://grader.com.

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