Red Lion Hotels and the ASPCA(R) Team Up to Help Animals

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Tue Jun 30, 2009 9:01am EDT

Partnership Builds on Red Lion's Pet Friendly Programs

SPOKANE, Wash., June 30 /PRNewswire-FirstCall/ -- Red Lion Hotels Corporation
(NYSE: RLH) and the ASPCA(R) (The American Society for the Prevention of
Cruelty to Animals(R)) have teamed up to support the ASPCA's mission of
providing an effective means for the prevention of cruelty to animals across
the United States.

(Photo:  http://www.newscom.com/cgi-bin/prnh/20090630/SF39982-a)
(Photo:  http://www.newscom.com/cgi-bin/prnh/20090630/SF39982-b)

Guests staying at any of Red Lion's 43 west coast hotels can "stay
comfortable" and at the same time help animals stay comfortable, too. At all
Red Lion hotels, guests will be able to purchase "Red, the Lion," the
company's plush toy mascot, that features the ASPCA's signature orange logo
for $5, with net proceeds going to the ASPCA. "Red" will also be available for
direct purchase at www.redlion.com/aspca. To further support animal welfare,
Red Lion hotel and corporate office associates will be donating time to local
animal causes and conducting fundraisers to benefit the ASPCA.

To celebrate the launch of its new ASPCA relationship, Red Lion has teamed
with Horizon Air, the Pacific Northwest's leading airline, to sell "Red, the
Lion" on board every flight from Portland to the San Francisco Bay Area
through August 16, reaching an audience of hundreds of thousands of travelers.

"Being of the feline persuasion ourselves, we are thrilled to sponsor the good
work of the ASPCA," said Anupam Narayan, President and CEO, Red Lion Hotels.
"Their relentless efforts to help and comfort animals go hand-in-hand with the
spirit in which we make our guests stay comfortable every day." Narayan added,
"This isn't a onetime initiative for Red Lion. One of the reasons guests
choose us is because we have a track record of supporting our communities and
a pet friendly philosophy." Red Lion's pet policy is the industry's most
liberal with pets staying free at every Red Lion hotel in the system. Pets can
even earn and redeem points in the Red Lion R&R Club loyalty program.

"Red Lion is very committed to the well-being of animals, so the ASPCA is
thrilled to team up with them," said Jo Sullivan, Executive Vice President of
External Affairs for the ASPCA. Sullivan also said, "Red Lion is providing
great support at both the national level, through employee involvement, and at
the local level, from community to community."

"Red, the Lion" is $5 with net proceeds benefiting the ASPCA. He may be
purchased online at www.redlion.com/aspca or at any Red Lion hotel. Red Lion
is also showcasing "Red" via a companion online social site
(www.whereintheworldisred.com) where guests, associates, and supporters can
post pictures of their adventures with "Red" and connect with others
interested in similar topics and causes.

About Red Lion Hotels Corporation:

Red Lion Hotels Corporation is a hospitality and leisure company primarily
engaged in the ownership, operation and franchising of upscale and midscale
hotels under its Red Lion(R) brand. As of March 31, 2009, the RLH hotel
network was comprised of 46 hotels located in nine states and one Canadian
province, with 8,805 rooms and 436,355 square feet of meeting space. The
company also owns and operates an entertainment and event ticket distribution
business. For more information, please visit the company's website at
www.redlion.com.

About the ASPCA(R):

Founded in 1866, the ASPCA(R) (The American Society for the Prevention of
Cruelty to Animals(R)) was the first humane organization established in the
Americas, and today has more than one million supporters throughout North
America. A 501 [c] [3] not-for-profit corporation, the ASPCA's mission is to
provide effective means for the prevention of cruelty to animals throughout
the United States. The ASPCA provides local and national leadership in
animal-assisted therapy, animal behavior, animal poison control, anti-cruelty,
humane education, legislative services, and shelter outreach. The New York
City headquarters houses a full-service, accredited animal hospital, adoption
center, and mobile clinic outreach program. The Humane Law Enforcement
department enforces New York's animal cruelty laws and is featured on the
reality television series "Animal Precinct" on Animal Planet. For more
information, please visit www.aspca.org.

    Contact:
    Red Lion Hotels Corporation
    Julie Langenheim, Investor Relations Manager
    (509) 777-6322




SOURCE  Red Lion Hotels Corporation

Julie Langenheim, Investor Relations Manager of Red Lion Hotels Corporation,
+1-509-777-6322
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