Cruise Industry Veteran Returns with Innovative Online Cruise Travel Company

CHARLOTTE, N.C.--(Business Wire)--
One of the cruise industries most successful and respected online travel
professionals has returned to the online cruise travel space in style. With the
opening of CruiseNow.com, John Keen has created an innovative website that is
easy to use, full of helpful information and boasts of two industry firsts.
CruiseNow.com is the first online cruise travel site to utilize customized
videos that are produced in house and they use a brand new CruiseText technology
to text cruise deals directly to your mobile device.

According to Mr. Keen, "One of our main objectives is to educate and entertain
visitors enabling them to make an informed choice on their cruise purchase. With
hundreds of "Edu-tainment" videos we take you onboard your favorite cruise lines
and ships and bring you to your favorite destinations. You`ll feel like you have
actually been there!"

In addition, another industry first is CruiseText, where the most current deals
are sent straight to your mobile phone. "CruiseText is the fastest way to
receive the hottest deals. You`ll know about the top cruise deals almost the
same time we do," says Keen.

Mr. Keen is a pioneer in the online cruise travel business. His first cruise
company, Cruise Outlet, was one the first cruise agencies to utilize the
internet for marketing. Cruise Outlet was acquired in 1998 by Travel Services
later known as Cruises Only, in part for their expertise in the online space.

Later, Mr. Keen started CruiseDeals which he sold to Carlson Companies in 2005.
Under his leadership, CruiseDeals became one of the largest and most respected
cruise companies in the country in less than 5 years.

Mr. Keen`s return has been widely anticipated by industry executives. "We are
thrilled to welcome John Keen back into the cruise business. John's customer
focus approach is a winning formula, and CruiseNow.com`s video driven
Edu-tainment program is exciting as a new way for consumers to interact and
learn about opportunities out there," Vicki Freed, Senior Vice President Sales,
Royal Caribbean International.

About CruiseNow.com

CruiseNow.com is bringing you the next generation in online cruise travel and is
your source for the best cruises, the best prices and the friendliest service
around. Your dream cruise starts here. Live Now. Dream Now. Cruise Now.

CruiseNow.com
Jeff Nickerson, 704-670-0742
jnickerson@cruisenow.com

Copyright Business Wire 2009