YoCream Announces the First Soft Serve Frozen Yogurt With Beneficial Probiotics Clinically...

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Tue Jun 30, 2009 6:00am EDT

YoCream Announces the First Soft Serve Frozen Yogurt With Beneficial
Probiotics Clinically Proven to Strengthen the Digestive System.

PORTLAND, Ore., June 30 /PRNewswire-FirstCall/ -- YoCream International, Inc.
(Pink Sheets: YOCM.PK) is pleased to announce new YoCream High Culture(TM)
Frozen Yogurt with L. acidophilusNCFM  (trade name HOWARU(R) Dophilus) premium
probiotics: the first soft serve frozen yogurt with beneficial probiotics
clinically proven to strengthen the body's natural digestive system.

(Photo:  http://www.newscom.com/cgi-bin/prnh/20090630/SF39972)
(Logo: http://www.newscom.com/cgi-bin/prnh/20011003/SFW058LOGO-b)

"Real fermented yogurt has been considered a healthful food for thousands of
years," stated Suzanne Gardner, YoCream Director of Marketing, "Since the
1970's, YoCream has cultured its frozen yogurt through a traditional
fermentation process resulting in high culture counts in all of our frozen
yogurt products." Now, clinical studies have scientifically proven and
documented previously assumed health benefits of select probiotic culture
strains. "As the leader in the soft serve frozen yogurt industry, it is
important for us to be first to market with a frozen yogurt product enhanced
with an additional L. acidophilus probiotic that is backed by scientific
studies documenting health benefits."

New High Culture(TM) Frozen Yogurt supplements YoCream's existing product line
of live and active culture frozen yogurts. YoCream, with technical support
from Danisco, developed High Culture(TM) with L. acidophilus NCFM to supply a
high viable culture count which provides consumers with living microorganisms
at a daily dose demonstrated to promote health benefits. Enhanced with this
strain, High Culture(TM) Frozen Yogurt:
    --  Supports good digestive health
    --  Improves intestinal microbial balance
    --  Aids in the digestion of dairy products
    --  Inhibits harmful bacteria and promotes improved digestion




This new sweet creamy soft serve frozen yogurt has a natural yogurt flavor
profile, is nonfat, a good source of calcium, is low in sodium and contains
only 100 calories per 4 oz serving. Each serving contains 1 billion
Lactobacillus acidophilus NCFM cultures in addition to the S. thermophilus, L.
bulgaricus, L. lactis and L. acidophilus present in all other YoCream
products.

"HOWARU(R) Dophilus is the world's best documented Lactobacillus acidophilus
and the only L. acidophilus with its genome fully sequenced," remarked Peggy
Steele, Danisco Global Business Director. "Studies began on this strain in the
early 1970's, so there are many years of proven safety and efficacy." The
gastrointestinal tract is the body's largest immune organ, containing an
estimated 80% of all antibody-producing cells. An immune system that functions
optimally is an important safeguard against infectious and non-infectious
diseases, so the intestinal microflora represents one of the key elements in
support of this system. "We were pleased to work with YoCream to bring this
probiotic to the consumer in such an enjoyable product," stated Steele.

YoCream High Culture(TM) Frozen Yogurt with L. acidophilus NCFM promotes
improved digestion and improved intestinal microbial balance.  According to
the American College of Gastroenterology, approximately one-third of the U.S.
adult population suffers from some type of gastrointestinal ailment.  Studies
have shown that ingestion of probiotics is beneficial in maintaining the
body's delicate microbial balance, which is a critical factor in human health
and well-being.

"For us, it has always been a priority to develop delightful cultured products
that every consumer can enjoy," stated Gardner. YoCream produces over 50
varieties of frozen yogurt, all of which meet and exceed the National Yogurt
Association's (NYA) criteria for live and active cultured frozen yogurt. "In
fact, our Original Tart(TM) Frozen Yogurts and new High Culture(TM) Frozen
Yogurt even meet the NYA's higher culture requirements for refrigerated cup
yogurt. This means that consumers can enjoy their daily cultures by consuming
YoCream frozen yogurt, too." YoCream products display the official NYA Live
and Active Cultures seal. "We urge consumers to look for this distinctive seal
when they purchase frozen yogurt," concluded Gardner.

To learn more about YoCream(R) High Culture(TM) Frozen Yogurt, visit
www.yocream.com or call 1-800-YOCREAM. To learn more about HOWARU(R) Dophilus
visit www.howaru.com. To learn more about yogurt and its health benefits,
visit the National Yogurt Association's site www.aboutyogurt.com.

ABOUT YOCREAM
YoCream International, Inc. (YOCM), with headquarters and a dairy and
manufacturing facility in Portland, OR, is a pioneer and leading producer of
frozen yogurt, desserts and beverages. Founded in 1977, YoCream produces,
markets and sells its signature frozen yogurt, tart frozen yogurt, ice cream
and frozen custard mixes under the YoCream brand. YoCream Frozen Yogurt also
features new Hershey's(R) branded flavors including: Heath(TM), Bubble
Yum(TM), Hershey's(R) Kisses(TM) Chocolate and Cherry Chocolate Cordial,
Mounds(TM), Reese's(TM) Peanut Butter and York(TM) varieties. YoCream's frozen
beverage product lines include Fruitquake(TM) frozen drinks and smoothies for
blender, bar drinks and lemonades or ice teas as well as Jolly Rancher(TM),
Bubble Yum(TM), Twizzlers(TM), Ice Breakers(TM), Rockstar(TM) and Jarritos(TM)
frozen beverages for frozen carbonated and uncarbonated machine dispensing.
YoCream's end-user customers number in the thousands and include marquee
convenience stores, quality quick service restaurants, warehouse stores,
prestigious eating establishments, large grocery chains, frozen yogurt shops,
colleges, military and government foodservice locations, international
restaurants and neighborhood stores involving over 250 specialty and full line
distributors in the supply chain.

ABOUT DANISCO
With a rich and innovative portfolio, Danisco is a world leader in food
ingredients, enzymes and bio-based solutions. Using nature's own materials,
science and the knowledge of our 7,000 people, we design and deliver bio-based
ingredients that meet market demand for healthier and safer products.
Danisco's ingredients are used globally in a wide range of industries -- from
bakery, dairy and beverages to animal feed, laundry detergents and bioethanol
-- offering functional, economic and environmental benefits. Danisco's sales
and production sites and innovation centres operate in more than 40 countries.
 Find out more at www.danisco.com


SOURCE  YoCream International, Inc.

Investors, Terry Lusetti, +1-503-256-3754
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