AAA Northern California, Nevada & Utah Selects Netkey for Digital Signage Solution

EAST HAVEN, Conn.--(Business Wire)--
Netkey, a global provider of software for the operation and management of
digital signage and self-service kiosks, today announced that AAA Northern
California, Nevada & Utah (AAA NCNU)has selected Netkey software to operate
digital signs in the club`s branch offices, headquarters and operations centers.

The second-largest regional member club of the national AAA organization, AAA
NCNU serves more than 4.2 million members via about 100 local branch offices and
several operations centers. The club offers members a wide array of automotive,
travel, insurance and financial products and services.

As part of a strategy to enhance the member experience, present a consistent
brand image and deliver targeted marketing and promotional information, AAA NCNU
has replaced a primarily DVD-driven display system with digital signage powered
by Netkey software. The deployment will also include a multi-screen video wall
in the club`s Walnut Creek, Calif. headquarters which can also be used for TV
commercial launches and special promotions.

"Digital signage gives us the ability to enhance our retail environment with
relevant, targeted messages so that our customers learn more about the value of
Membership and consider product purchase," said Virginia Vovchuk, director of
brand strategy and design for AAA NCNU.

"AAA NCNU is constantly innovating to meet the needs of its members while at the
same time, running its business smartly," said V. Miller Newton, chief executive
officer of Netkey. "The club will be able to increase the effectiveness of its
marketing campaigns using digital signage powered by Netkey. We`re pleased to
partner with them on this project."

About Netkey

Netkey is a global provider of solutions for digital signage and self-service
kiosks. Netkey helps businesses increase sales, enhance the customer experience
and improve communications with consumers and employees. Netkey is a trusted
partner to leading organizations including Avery Dennison, Bank of America,
Borders, Clear Channel, Target, Toys "R" Us, the U.S. Postal Service, Wireless
Zone and many others. Contact Netkey at 1-800-443-7924, via e-mail at
info@netkey.com, or on the Web at www.netkey.com

Netkey Inc.
Robert Ventresca, 203-907-0227
Vice President, Marketing
rventresca@netkey.com

Copyright Business Wire 2009