Envirofit Expands Clean Burning Cookstoves to Meet Global Demand and Help Solve Indoor...

Envirofit Expands Clean Burning Cookstoves to Meet Global Demand and Help
Solve Indoor Air Pollution Problem
Innovative Combustion Chamber Design and Integrated Cooking System Help
Company Plan Cookstove Distribution in Africa, Latin America and Asia

FORT COLLINS, Colo., July 7 /PRNewswire/ -- Envirofit International, a
technology leader using sustainable, scalable business models to solve global
health and environmental problems, is introducing its next generation of clean
cookstoves for emerging markets. Featuring the EnviroFlame Combustion
System(TM) and Envirofit Cooking System(TM), the Envirofit G-Series represents
a revolutionary change to traditional cookstoves paradigm, enabling Envirofit
to enter new global markets and meet increased demand around the world.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090707/SF42631)

According to World Health Organization, nearly half the world's population -
nearly 3 billion people - cooks their daily meals indoors using traditional
fire and stoves, burning biomass fuels like wood and crop waste. These
traditional cooking methods are inefficient, waste fuel and are deadly,
converting the burning biomass into toxic substances. The resulting Indoor Air
Pollution (IAP) kills 1.6 million people every year, more than 85 percent of
which are women and children under five. In addition, recent research has
revealed that the soot from developing world cooking fires is second only to
CO2 in affecting global warming. As such, government agencies and global
leaders have been promoting improved cookstoves as a potential stop-gap
solution to slow global warming effects.

"Indoor Air Pollution is a poverty, energy, health, climate change and gender
issue that impacts half the world's population. If we can find a financially
viable, sustainable, scalable solution we will - in one go - have a positive
impact on all of these areas. Envirofit's new stove represents a significant
step forward in this endeavour," said Chris West, Director of the Shell
Foundation, Envirofit International's global cookstove partner.

Since unveiling its first line of clean cookstoves in May 2008, Envirofit has
sold over 60,000 cookstoves in India. Over the next five years these 60K
cookstoves could keep over 400,000 tons of CO2 and over 85,000 kg of black
carbon from entering the atmosphere, while garnering savings of over 900
million rupees ($18M USD) for some of India's lowest-income consumers.

"Our stoves are clean-burning and incredibly efficient, reducing cooking time
by at least half and reducing smoke and toxic emissions by up to 80 percent.
Our stoves also use up to 60 percent less fuel than traditional stoves. These
benefits significantly improve the lives of customers in the developing world,
while having a net positive impact on the global environment," said Ron Bills,
Envirofit chairman and chief executive officer.

Working with the Engines and Energy Conversion Lab at Colorado State
University and the Materials Science and Technology Division at Oak Ridge
National Laboratory, Envirofit researchers have developed the EnviroFlame
Combustion System, the heart of the new line of Envirofit cookstoves. The
design was developed using advanced Computational Fluid Dynamics, heat
transfer modeling, and robust emissions and durability testing to optimize the
geometry and materials of the stove. The result is a patent-pending design
that makes the stoves clean-burning, efficient, light-weight, and affordable;
while also strong and durable. Envirofit offers a five-year warranty on the
G-series cookstoves; the longest-duration warranty ever offered on cookstoves
sold to emerging market customers.

In addition to the research and development behind stove performance,
Envirofit is also launching the Envirofit Cooking System. After purchasing the
core G-3300 single-pot cookstove, this integrated system allows customers to
purchase matched accessory products that expand their cooking options and
improve cooking efficiency. For example, the Envirofit G-3355 accessory adds a
second cooking surface and chimney option, while the G-33LPG accessory gives
users the option to use a second fuel source - LPG. With expansion into new
global markets, the Envirofit Cooking System(TM) allows Envirofit to quickly
develop appropriate accessories to match the varied cooking styles of
customers around the world.

Envirofit cookstoves are engineered not only to be high-quality, but also
affordable for emerging market consumers, costing the equivalent of one to
three weeks wages. However, based on fuel savings alone, the stoves pay for
themselves in less than six months. In addition by partnering with reputable
microfinance groups, Envirofit has enabled some of the lowest-income customers
in the world the opportunity to purchase stoves and improve their lives.

"Envirofit provides Grameen Koota members a clean cookstove that not only
reduces Indoor Air Pollution, but uses significantly less wood and saves time
and effort in cooking," said Suresh Krishna, Managing Director of Grameen
Koota Bank - ranked by Forbes as one of the top 20 microfinance groups in the
world. "This partnership represents the ideal combination of providing
sustainable products that contribute to the livelihood of our clientele while
providing credit to those that do not have access to formal financial
services."

In addition to MFI groups, Envirofit has partnered with global distributors,
international NGOs, carbon development managers, and government agencies in
more than a dozen developing countries, including Ghana, Nigeria, Kenya,
Tanzania, Mali, Ethiopia, Philippines, China, Honduras, Peru, Bolivia and
Brazil. Envirofit is formally launching large-scale operations in Africa in
2010, hosting an international Clean Cookstoves Expo to meet new partners in
Kenya this November. For photos and videos of the G-series cookstoves or
further information visit http://www.envirofit.org.

About Envirofit International
Founded in 2003, Envirofit International is a non-profit organization that
uses a sustainable, scalable enterprise-based business model to solve global
health and environmental problems. Envirofit develops and distributes products
that provide economic, social and environmental benefits to emerging market
consumers. The company's signature products include a direct-injection
retrofit of dirty two-stroke engines and a line of clean cookstoves. Envirofit
is interested in working with international distributors, NGOs, and government
agencies to expand into new markets. Visit www.envirofit.org for further
information.

About Shell Foundation
Shell Foundation was established by Shell Group in 2000 as an independent, UK
registered charity operating with a global mandate. It focuses on
enterprise-based solutions to poverty and environmental challenges linked to
the impact of energy and globalization. It acts like an investor, identifying
financially sustainable solutions to these challenges that can be taken to
scale and replicated to achieve global impact. By 2010 the Foundation will
have used $75 million to leverage $350 million from other organizations. Visit
www.shellfoundation.org for further information.

About the Engines and Energy Conversion Laboratory at Colorado State
University
The Engines & Energy Conversion Laboratory (EECL) at Colorado State University
is one of the world's largest university-based engines/combustion
laboratories, containing over $10 million dollars in specialized equipment for
energy conversion, engines, and fuels research. In 2002, the EECL launched an
international technology development program aimed at increasing energy
efficiency and reducing the health and environmental impacts of
transportation, electric power production, and cooking/household energy in
developing countries. Products developed by the EECL and its partners have
reduced pollution in the atmosphere by millions of tons and have saved over 15
billion cubic feet of natural gas. Visit www.eecl.colostate.edu for further
information.

SOURCE Envirofit International

Katie Hays of Weber Shandwick, +1-425-452-5428, khays@webershandwick.com, for
Envirofit International