CityTwist Partners with Marketing Industry Giant, Aspen Marketing Services on Geo-Targeted...
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CityTwist Partners with Marketing Industry Giant, Aspen Marketing Services on
Geo-Targeted Email Campaigns
BOCA RATON, Fla., July 7 /PRNewswire/ -- CityTwist (www.citytwist.com), the
leader in geo-targeted email marketing, proudly announced that they have
formed a partnership with Aspen Marketing Services, the largest privately-held
marketing services agency in the United States, to provide geo-targeted email
advertising campaigns for its automotive clients.
For Aspen Marketing, CityTwist is enhancing its auto dealership direct
marketing campaigns with geo-targeted email campaigns to its national
subscriber database of 125 million consumers. "We have only been using
CityTwist for three months and we've almost reached 1 million emails sent. We
have seen tremendous ROI, including increased sales, high open rates, strong
click-through percentages and it's a tremendous value add product that makes
us stand out from our competitors," said Mike Gottschalk, Executive Vice
President of Aspen Marketing Services. "Bringing conquest email marketing to
our customers has been a priority for Aspen, and CityTwist provides the
perfect solution."
CityTwist allows businesses to advertise directly to subscribers within a
specific geographic market through email while receiving real-time tracking on
open and click-through rates. "We are thrilled to partner with a
best-of-breed firm like Aspen Marketing Services, a company that is always
focused on providing their customers with the utmost value," said Ken
Schwartz, CEO of CityTwist. "We truly believe that this effective yet
affordable marketing technology will continue to change the way advertising is
done. Besides its ease of use, our clients have seen major sales increases
while lowering costs per acquisition."
CityTwist has become the solution for bricks & mortar businesses marketing
directly to local customers. Unlike contact services that are limited to
contacting a business' pre-existing customers, CityTwist provides access to
its subscriber database of 57% of internet users in the United States.
"What's not to like about CityTwist? The additional cost for a direct
marketing campaign is minimal. We don't pay for any undelivered emails.
There are no spam concerns as all emails are opt-in and we have not received a
single complaint from almost a million emails sent. No set-up fees. Increase
in client's sales...in other words, we see our relationship with CityTwist
lasting a long, long time," added Gottschalk.
About Aspen Marketing Services
Founded in 1986, Aspen Marketing Services is the largest privately-held
marketing services agency in the United States. Headquartered in West Chicago,
IL, with offices in Atlanta, Detroit, Los Angeles, Dallas, New York City,
Phoenix, Morristown, NJ, Chicago, San Diego, Tampa and Toronto, ON. Aspen
Marketing offers an extensive array of integrated, best-in-class services
including Direct Marketing, Consumer Promotions, Event Marketing, Public
Relations, Digital Marketing, Hispanic Marketing and Advanced Analytics for
clients such as General Motors, AT&T, ConAgra, Motorola, Georgia-Pacific,
Allstate, Kraft Foods and JVC. www.aspenms.com
About CityTwist
A division of Visionamics, CityTwist is headquartered in Boca Raton, FL. It's
a proven advertising service that is more effective and a fraction of the cost
of traditional advertising. Since August 2008, CityTwist has grown over 250%,
having conducted thousands of successful campaigns for businesses across the
US. Its client list includes franchisees, restaurants, retail, wholesale,
fulfillment, ad agencies and auto dealers, all looking to reach consumers who
have subscribed to receiving offers, specials and promotions from local
businesses. www.citytwist.com
Media Contact:
Glen Calder
TransMedia Group
(561) 750-9800 x216
gcalder@transmediagroup.com
SOURCE CityTwist
Glen Calder of TransMedia Group, +1-561-750-9800 x216,
gcalder@transmediagroup.com, for Aspen Marketing Services
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