Wells Fargo Web Site Ranked #1 in Technology Innovation by Brookings Institution

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Tue Jul 7, 2009 10:30am EDT

New Study Compares Technology Innovation in the Private and Public Sectors -
Names Wells Fargo Leader in Private Sector


SAN FRANCISCO--(Business Wire)--
Wells Fargo & Company`s (NYSE:WFC) web site has taken top honors for
technological and digital innovation, ranking first out of 68 leading U.S.
corporations, according to the Brookings Institution. 

The Brookings Institution evaluated nearly two dozen features of digital
innovation, including personalization, interactivity, transparency, PDA
(personal digital assistant) access, disability access, language translation,
number of online services, privacy, security and user feedback. Wells Fargo was
ranked above sites belonging to corporations generally considered industry
leaders including Google, Apple, Amazon, and Disney. 

"As the first major financial institution to offer internet banking, Wells Fargo
has a proud history of pioneering in the digital world," said Jim Smith,
executive vice president, Wells Fargo Internet Services Group. "We work very
hard to ensure our offerings are user-friendly and innovative. Being ranked
number 1 is a great honor, and we`ll continue to listen to our customers to give
them the very best experience when they visit Wells Fargo by computer or mobile
device." 

Wells Fargo`s top ranking is based, in part, on the many online tools and
services it offers customers including:

* My Spending Report with Budget Watch: A free online money management tool that
helps customers create a budget in as few as two clicks and monitors their
progress throughout the month, so they can identify opportunities to spend less
- delivering the information customers need to stay on budget and gain more
control of their finances. 
* My Savings PlanSM:A free online tool that provides Wells Fargo savings account
customers an easy way to save toward a goal, automatically monitoring progress. 
* Smarter CreditTM Center: An online resource that provides information and
services to help customers be smarter about credit - whether it`s establishing
credit for the first time, reducing debt, getting more credit, or managing and
protecting credit for the long term. 
* Wells Fargo vSafeSM: A personal online safe, which provides a secure place for
customers to store copies of documents for handy reference and in case the
originals or other copies are lost or destroyed. vSafe is the first storage
solution of its kind for retail banking customers from a major financial
institution.

For certain kinds of signed or valuable paper documents - such as wills, deeds,
trusts, stock certificates, passports and powers of attorney, for example - an
electronic copy often does not have the same legal effect as the paper original.
It is important for customers to keep and protect their signed or valuable paper
documents. If in doubt, it`s best to consult an attorney before destroying any
original paper document. However, even when the electronic documents don`t have
the same legal effect as originals, many Wells Fargo customers find it handy to
have a copy available for reference from any internet connection. In addition,
if one of those original documents is inadvertently lost or destroyed, a copy
can sometimes be used to help establish the contents of the original.

* Wells Fargo MobileSM Banking: Secure, mobile account access that ensures key
banking tasks such as checking account balances, transferring funds between
accounts, and paying bills can be done "on the go." In addition, BlackBerry
smartphone, iPhoneTM and iPod touch users can download a WF.com icon for
"one-click" access to Wells Fargo`s mobile web site. Customers may also choose
to send a text message to the short code "93557" (for "WELLS") to automatically
receive their balance within moments.

The Brookings Institution is a nonprofit public policy organization based in
Washington, DC. It is consistently ranked as the most influential, most quoted
and most trusted think tank in the U.S. 

Wells Fargo & Company is a diversified financial services company with $1.3
trillion in assets, providing banking, insurance, investments, mortgage and
consumer finance through more than 10,400 stores, over 12,000 ATMs and the
internet (wellsfargo.com) across North America and internationally. 

BlackBerry, RIM, Research In Motion, SureType and SurePress and related
trademarks, names and logos are the property of Research In Motion Limited and
are registered and/or used in the U.S. and countries around the world. 



Wells Fargo & Company
Michele R. Scott, 415-396-8380 (Media) 



Copyright Business Wire 2009

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