Research and Markets: Next 'Big Thing' in the Energy Sector: Strategic Assessment of the European Market for Alternative Energy Storage Solutions

* Reuters is not responsible for the content in this press release.

Tue Jul 7, 2009 4:44am EDT

DUBLIN--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/research/03f286/strategic_assessme) has
announced the addition of Frost & Sullivan's new report "Strategic Assessment of
the European Market for Alternative Energy Storage Solutions" to their offering.


This Frost & Sullivan research service titled Strategic Assessment of the
European Market for Alternative Energy Storage Solutions analyses key
alternative energy storage technologies in the European market. In this
research, Frost & Sullivan's expert analysts thoroughly examine the following
technologies: thermal energy storage, compressed air energy storage, flywheel,
fuel cells and ultracapacitors. 

Alternative Energy Storage Solutions Emerge as the Next 'Big Thing' in the
Energy Sector 

Alternative energy storage solutions are now opening up as a significant
industry with immense potential. Different technologies in the developmental,
near-commercialisation and commercialised stages are garnering increasing
attention. Catering to specialised applications and end-user markets, these
technologies have enormous potential and, if understood and utilised
appropriately, can be highly beneficial to end users in the long term. 

"The need for environment-friendly storage technologies rather than conventional
batteries is promoting interest in novel energy storage technologies," says the
analyst of this research. "Moreover, the demand for storage solutions with a
long lifetime is supporting R&D into new technologies." The future of the energy
market hinges largely on environmental concerns. Heightened anxiety over the
environmental pollution caused by traditional lead-acid batteries has prompted
several manufacturers to foray into green energy storage methods. Manufacturers
in the alternative energy storage industry are attempting to devise
cost-effective solutions that address energy storage concerns in a specialised
way. 

High Costs Threaten Uptake 

The high cost of alternative energy storage solutions is threatening market
prospects. It is likely to hinder large-scale commercialisation and result in
limited uptake. "Consumers focusing on short-term benefits rather than long-term
returns are discouraged by the high initial investment required by alternative
energy storage technologies," explains the analyst. "The sizeable outlay
required for alternative energy storage technologies in comparison to
conventional batteries is dampening demand for the former." 

Understanding the most suitable application and identifying the appropriate end
user market for each technology is critical to boosting uptake. Market
participants need to focus on R&D in order to reduce costs. To support volume
sales, companies also need to educate consumers on the specific and effective
uses of alternative energy storage as well as emphasise the advantages of
various technologies. "Manufacturers are confident of achieving significant
reductions in the prices of alternative energy storage solutions over the next
five years," notes the analyst. "In addition, enlightening consumers about these
technologies will enable manufacturers to tap into unprecedented opportunities
for growth and expansion." 

Key Topics Covered:

1. Introduction 

2. Project Scope and Definitions 

3. Major Drivers 

4. Key Issues 

5. Other Issues 

6. Technology Analysis 

7. Distribution Channel Analysis 

8. Purchasing Criteria 

9. Competitive Analysis 

10. Business Potential Analysis 

11. Pricing Analysis 

12. End-user Market Analysis 

13. Economic Slowdown Analysis 

14. Flywheels 

15. Flywheels Strengths and Weaknesses 

16. Flywheel Market Trend Analysis 

17. Fuel Cells 

18. Fuel Cells Strengths and Weaknesses 

19. Fuel Cells Market Trend Analysis 

20. Ultra capacitors 

21. Ultra capacitors Strengths and Weaknesses 

22. Ultra capacitors Market Trend Analysis 

23. Compressed Air Energy Storage (CAES) 

24. CAES Strengths and Weaknesses 

25. CAES Market Trend Analysis 

26. Thermal Energy Storage (TES) 

27. TES Strengths and Weaknesses 

28. TES Market Trend Analysis 

29. Conclusion 

30. About Frost & Sullivan 

31. Who is Frost & Sullivan 

32. What Makes Us Unique 

33. T.E.A.M Methodology 

34. Global Perspective 

For more information visit
http://www.researchandmarkets.com/research/03f286/strategic_assessme



Research and Markets
Laura Wood, Senior Manager, press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716 

Copyright Business Wire 2009

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