VIDEO: Pert Plus(R), the Original 2-in-1, Attempts a '2-in-1' World Record
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Pert Plus attempts two Guinness World Records(TM) at one time - the world's largest shower and the most people showering simultaneously - to celebrate leadership in 2-in-1 category CHICAGO, July 9 /PRNewswire/ -- Pert Plus is changing the way men get clean in a BIG way. Pert Plus, America's original 2-in-1 shampoo plus conditioner, today attempted a 2-in-1 Guinness World Record(TM) - two world records at one time. At 9 a.m. CT at Six Flags Great America & Hurricane Harbor, Pert Plus attempted to break the current world record for the largest shower and set the record for the most people showering simultaneously at a single venue. To View the Multimedia News Release, go to: http://www.prnewswire.com/mnr/pertplus/38954/ (Photo: http://www.newscom.com/cgi-bin/prnh/20090709/NY44521 ) Pert Plus attempted the 2-in-1 record to emphasize its leadership in the 2-in-1 category and launch the new Pert Plus for Men line. The new line is designed exclusively to meet men's hair needs and consists of four new products, including the company's first-ever 3-in-1 shampoo plus conditioner plus body wash. "Attempting a '2-in-1' Guinness World Record(TM) celebrates our reputation as a brand that caters solely to providing products that simplify consumers' lives. The attempt also introduces Pert Plus' newest line of multi-functional formulas made just for men in the place where the product is experienced most - the shower," said Joe Jacober, founder of Innovative Brands, the makers of Pert Plus. The 4,000-square-foot custom shower structure measures 100 feet long and 40 feet wide. Pert Plus attempted to build a shower larger than the existing Guinness World Record(TM) shower, a record currently held by Ludacris and Tommy Lee, who set the record in 2008 during the show "Battleground Earth." There is no current record holder for the most people showering simultaneously. About Pert Plus(R) First introduced to the U.S. market in the 1980s, Pert Plus has a strong heritage as the original 2-in-1 shampoo plus conditioner brand and the only brand dedicated to 2-in-1 products. Pert Plus takes an innovative approach to offering and creating hair and body care products designed to save time - and money. For more information or to sign up for email updates, visit www.pertplus.com. About Six Flags, Inc. Six Flags, Inc., is a publicly-traded corporation headquartered in New York City and is the world's largest regional theme park company with 20 parks across the United States, Mexico and Canada. SOURCE Pert Plus(R) Karen Bailey, +1-614-716-9678, email@example.com, for Pert Plus