Civolution Acquires Thomson STS Watermarking Business to Create Best-of-Breed Resource for Media Industry

* Reuters is not responsible for the content in this press release.

Tue Jul 21, 2009 6:16am EDT

EINDHOVEN, The Netherlands--(Business Wire)--
Civolution, a leading provider of technology and services for identifying,
managing and monetizing media content, today announced that it has acquired the
Software & Technology Solutions (STS) watermarking business from Thomson
(Euronext Paris: 18453; NYSE: TMS). 

With this acquisition Civolution will be able to offer a broader and richer
portfolio of content identification and tracking technologies to enhance its
current technologies, products and services. The combination of the two
businesses will generate a unique technology and service solutions provider that
will benefit media content owners and distributors in the fast growing market
for audio and video content tracking, management and monetization. As a result
of this amalgamation, Thomson will become a shareholder in Civolution. 

"As an independent company following the acquisition of Teletrax and
Civolution`s successful spin-out from Philips Royal Electronics last year, this
latest acquisition is a natural next step in the execution of our strategy,"
says Civolution CEO Alex Terpstra. "In these volatile economic times, we aim to
become the most secure and trusted player in the industry offering our customers
unrivalled technical excellence and support. The combination of the Thomson STS
team, with its rich heritage as an innovative developer of technologies, and the
ground-breaking expertise of the Civolution team, creates a uniquely talented
group." 

Thomson continues to be committed to the content identification market and has
agreed to enter into a technology collaboration with Civolution to develop new
solutions for monetizing content. 

Civolution`s lead investor since its spin-off from Philips, Prime Technology
Ventures (PTV), has committed to provide the necessary funding, endorsing the
company`s strategy to build further on its position as a leader in content
identification technology and services in the media industry. "We are delighted
to support Civolution with this next strategic step to industry leadership, in
line with PTV`s investment strategy," says Sake Bosch, founder and managing
partner at PTV. 

The integrated Civolution business will be exhibiting at the upcoming IBC 2009
conference in Amsterdam, The Netherlands (September 11-15), booth 5.B18. 

About Civolution

Civolution is a leading provider of technology and services for identifying,
managing and monetizing media content. The company offers an extensive portfolio
of cutting edge watermarking and fingerprinting technology solutions for
forensic tracking of media assets in pre-release, digital cinema, PayTV and
online. Through its service portfolio Civolution offers broadcast and internet
media intelligence and monetization solutions. Headquartered in Eindhoven, The
Netherlands, with offices in London, New York and Los Angeles, Civolution was
formed in October 2008 as a spin-off from Royal Philips Electronics. 

For more information visit: www.civolution.com

About Thomson

Thomson (Euronext Paris: 18453; NYSE: TMS) is a worldwide leader of services to
content creators. www.thomson.net

About Prime Technology Ventures

Prime Technology Ventures is a leading venture capital firm focusing on
investing in European companies in the information technology and related
industries and leverages its capital, experience and contacts to actively guide
them into global category leaders. The firm has invested in companies in the
Benelux countries, United Kingdom, Finland and Sweden. From its offices in
Amsterdam and Cambridge the independent partnership manages over 270 million
euro in committed capital. 

For more information visit: www.ptv.com





Floris Maassen
Marketing manager
Civolution
Tel: +31 40 4100207
floris.maassen@civolution.com
or
David Bramley
Platform PR
Tel: +44 (0)20 7486 4900
david@platformpr.com




Copyright Business Wire 2009

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