Roots Experiences Incredible Online Sales Growth with PFSweb`s End2End eCommerce Solution

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Thu Jul 30, 2009 7:55am EDT

PLANO, Texas--(Business Wire)--
PFSweb, Inc. (Nasdaq: PFSW), an international provider of end-to-end (End2End)
eCommerce solutions, announced today that its client, Roots Canada Ltd., has
reported significant success online as a result of migrating to PFSweb`s End2End
eCommerce solution. Canadian consumers especially are embracing the new
functionality, driving exponential growth in sales volume. PFSweb initially
moved Roots to its End2End eCommerce solution that features Demandware
technology in August 2008. 

"The decision to take advantage of PFSweb`s full service solution was made after
careful consideration and a thorough assessment of the market," said James
Connell, Senior Director, eCommerce, Digital Marketing and New Media for Roots.
"We couldn`t be happier and more comfortable with our decision and the results.
We feel that we have chosen a winning solution with PFSweb that provides the
best possible customer experience. I`m now able to leverage more robust
eCommerce tools to advance my marketing and merchandising strategies and
innovate at a faster pace. All of this will allow Roots to continue to evolve
its online business while remaining a leader in the marketplace." 

"As one of the first brands to use our End2End eCommerce solution, Roots
migrated to the Demandware platform in order to expand its capabilities and
empower its online channel, poising itself for accelerated growth," said Mike
Willoughby, President of PFSweb`s services division. "From the beginning, we
sought to deliver maximum capability and flexibility to Roots across all
functions of their online initiative. Roots`s measurable success using our
End2End solution proves our advanced technology, tightly coupled with
world-class operations, results in both revenue growth as well as the delivery
of the best experience for our clients` customers. We continue to craft similar
solutions for other leading online brands." 

PFSweb provides Roots with Demandware`s eCommerce technology, financial services
(including payment processing and fraud management), international order
fulfillment, high-touch customer care and interactive marketing technologies and
services. Bringing all functions of eCommerce together in a tightly integrated
offering, PFSweb extends a brand`s ability to focus on core competencies, drive
better customer experience and leverage agility in marketing and merchandising
efforts. 

About PFSweb, Inc.

PFSweb develops and deploys integrated business infrastructure solutions and
fulfillment services for Fortune 1000, Global 2000 and brand name companies,
including third party logistics, call center support and e-commerce services.
The company serves a multitude of industries and company types, including such
clients as LEGO, Riverbed, Hewlett-Packard, International Business Machines,
Hawker Beechcraft Corp., Rene Furterer USA, Roots Canada Ltd. and Xerox. 

Through its wholly owned eCOST.com subsidiary, PFSweb also serves as a leading
multi-category online discount retailer of high-quality new, "close-out" and
manufacturer recertified brand-name merchandise for consumers and small to
medium size business buyers. The eCOST.com brand markets approximately 250,000
different products from leading manufacturers such as Sony, Hewlett-Packard,
Denon, JVC, Canon, Nikon, Panasonic, Toshiba, Microsoft, Dyson, Kitchen Aid,
Braun, Black & Decker, Cuisinart, Coleman, and Citizen primarily over the
Internet and through direct marketing. 

To find out more about PFSweb, Inc. (NASDAQ: PFSW), visit the company's websites
at http://www.pfsweb.com and http://www.ecost.com. 

The matters discussed herein include forward-looking information under the
Private Securities Litigation Reform Act of 1995, which is subject to and
involves risks and uncertainties, which could cause actual results to differ
materially from the forward-looking information. PFSweb's Annual Report on Form
10-K for the year ended December 31, 2008 and Form 10-Q for the quarter ended
March 31, 2009identifies certain factors that could cause actual results to
differ materially from those projected in any forward looking statements made
and investors are advised to review the Annual Report and the Risk Factors
described therein. These Risk Factors include the risk of contract terminations.
PFSweb undertakes no obligation to update publicly any forward-looking statement
for any reason, even if new information becomes available or other events occur
in the future. There may be additional risks that we do not currently view as
material or that are not presently known.





PFSweb, Inc.
Heather Reasonover
Director of Marketing
972-881-2900
hreasonover@pfsweb.com
or
Ivestors:
Todd Fromer / Garth Russell
Investor Relations
KCSA Strategic Communications
212-896-1215 / 212-896-1250
tfromer@kcsa.com / grussell@kcsa.com

Copyright Business Wire 2009

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