Rentrak Retail Essentials and Home Video Essentials Announces Top DVD Sales and Rentals...

Rentrak Retail Essentials and Home Video Essentials Announces Top DVD Sales
and Rentals for Week Ending July 26, 2009

LOS ANGELES, July 30 /PRNewswire-FirstCall/ -- Rentrak Retail and Home Video
Essentials, business units of Rentrak Corporation (Nasdaq: RENT), today
announced the Top 10 DVD sales and rentals for the prior week based on
estimated consumer spending.

According to the company's proprietary tracking services, the top ten selling
DVDs and the top ten most rented motion pictures, per data collected for the
week ending July 26, 2009 include:

Rentrak Top 10 Selling DVDs* RANK TITLE
STUDIO WEEKS IN RELEASE
---- ----- ------ ----------------
1 Watchmen Warner Bros. 1
2 Coraline Universal 1
3 The Haunting in Connecticut Lions Gate 2
4 Knowing Summit Ent. 3
5 Gran Torino Warner Bros. 7
6 Push Summit Ent. 3
7 Princess Protection Program Disney 4
8 Paul Blart: Mall Cop Sony 10
9 Psych - The Complete Third Universal
Season 1
10 Twilight Summit Ent. 19

*Week ended July 25, 2009

Rentrak Top 10 Renting DVDs RANK TITLE STUDIO
WEEKS IN RELEASE
---- ----- ------ ----------------
1 Watchmen Warner 1
2 Knowing Summit Ent. 3
3 Coraline Focus Features 1
4 The Haunting In Connecticut Lionsgate 2
5 Push Summit Ent. 3
6 The Unborn Universal 3
7 Gran Torino Warner 7
8 Taken FOX 11
9 Confessions Of A Shopaholic Touchstone 5
10 Paul Blart: Mall Cop Sony 10

(C) Rentrak Corporation 2009 -Content in Rentrak Home Entertainment updates is
produced and/or compiled by Rentrak Corporation and its Home Entertainment
data collection and analytical service, and is covered by provisions of the
Copyright Act. The material presented herein is intended to be available for
public use. You may reproduce the content of the home entertainment updates
in any format or medium without first obtaining permission, subject to the
following requirements: (1) the material must be reproduced accurately; and
(2) any publication or issuance of any part of the material to others must
acknowledge Rentrak Corporation as the source of the material.

About Retail Essentials(R)
Retail Essentials measures weekly consumer sales activity on standard DVD and
Blu-ray Disc titles in the U.S. brick-and-mortar channel. No other service
provides faster access to in-depth market data and weekly estimations of gross
consumer spending. Rentrak delivers sell-through data broken down by DVD
title, format, category, genre, TV market and more, within 72 hours after the
close of each business week. Clients can access current, weekly, and
historical title sales data to competitively benchmark industry performance.

About Home Video Essentials(R)
Home Video Essentials is Rentrak's exclusive point-of-sale (POS) tracking
system, which measures title-level performance via rental transactions on over
65,000 DVD and video game properties in the brickandmortar, online, and kiosk
channels across North America. Rentrak is the world's largest processor of
rental data, tracking in excess of one billion transactions each year from
more than 13,700 storefronts within 72 hours after the close of each business
week. Clients are able to identify consumer trends, quantify performance, and
benchmark findings against the broader business sector.

About Rentrak Corporation
Rentrak Corporation, based in Portland, Oregon, is an information management
company serving clients in the media, entertainment, retail and advertising
industries. The company's Entertainment Essentials(R) suite of services is
redefining media measurement in the digital broadband era. Entertainment
Essentials provides customers with near-real-time, actionable insight into
performance of content distributed over a wide variety of modern media
technologies. Available by license or subscription, each Entertainment
Essentials application allows executives to analyze detailed industry-wide and
title-specific data to make decisions that enhance the bottom line and provide
competitive advantage. For further information, please visit Rentrak's
corporate website at http://www.rentrak.com.

Contacts: Sallie Olmsted/Amanda Bartz
Rentrak Corporation
310-854-8124/8151

SOURCE Rentrak Corporation

Sallie Olmsted, +1-310-854-8124, or Amanda Bartz, +1-310-854-8151, both of
Rentrak Corporation