Annual Set-Top Shipments Worldwide to Exceed 200 Million by 2013 as Service Providers...

Annual Set-Top Shipments Worldwide to Exceed 200 Million by 2013 as Service
Providers Seek Competitive Edge
Demand for high-definition content, time-shifting, and interactive
applications will drive growth in the set-top market

DALLAS, July 30 /PRNewswire/ -- The demand for interactive and personalized
television services will push annual worldwide set-top box shipments over 200
million by 2013, as providers overhaul their current base with next-generation
models, according to Parks Associates.

The research firm's latest report Set-Top Boxes: Outlook says the global
digital transition and new distribution channels like DTT, IPTV, and
over-the-top video services will intensify competition in the television
service market. Carriers and manufacturers looking for a competitive advantage
will replace their current installed base of set-tops with advanced models
capable of supporting applications such as time- and place-shifting and
Internet-based offerings.

"Consumers are attracted to the concept of connected CE, with one-third of
U.S. broadband households very interested in a set-top box that connects to
their PC and Internet service as well as their TV," said Jayant Dasari,
research analyst, Parks Associates. "While less than ten percent are willing
to pay a monthly fee, demand is still on an upward trend, especially as the
set-top connects to more and more services."

Growing demand is good news for service providers, especially cable and
telco/IPTV operators, who are leveraging the set-top box platform to support
their multiplay strategies. With the box connected to a variety of sources, it
will expand the battle in the television services market to the entire digital
home, affecting every service sector from energy management and security to
voice and video.

For more information on Set-Top Boxes: Outlook, visit
http://www.parksassociates.com or contact sales@parksassociates.com,
972-490-1113.

About Parks Associates
Parks Associates is an internationally recognized market research and
consulting company specializing in emerging consumer technology products and
services. Founded in 1986, Parks Associates creates research capital for
companies ranging from Fortune 500 to small start-ups through market reports,
primary studies, consumer research, custom research, workshops, executive
conferences, and annual service subscriptions.

Each year, Parks Associates hosts executive thought leadership conferences
CONNECTIONS(TM), with support from the Consumer Electronics Association
(CEA(R)), and CONNECTIONS(TM) Europe. Parks Associates produces the online
publication Industry Insights in conjunction with the CONNECTIONS(TM)
Conference series.

http://www.parksassociates.com | http://www.connectionsconference.com |
http://www.connectionseurope.com | http://www.connectionsindustryinsights.com
Contact: Mindi Sue Sternblitz-Rubenstein
Parks Associates
972-490-1113
Email: mindi.sue@parksassociates.com

SOURCE Parks Associates

Mindi Sue Sternblitz-Rubenstein of Parks Associates, +1-972-490-1113,
mindi.sue@parksassociates.com