Cash4Gold Hires Former eBay Executive David Knight to Oversee Gold Buying Giant's...

Cash4Gold Hires Former eBay Executive David Knight to Oversee Gold Buying
Giant's Global Expansion

POMPANO BEACH, Fla., Aug. 4 /PRNewswire/ -- Cash4Gold, America's #1 gold buyer
direct from the general public, has strengthened its executive team with the
hire of David Knight as the company's Senior Vice President for International
Marketing and Expansion. The industry-leading Cash4Gold is hoping to leverage
Knight's unique experience as it expands internationally, making the mail-in
refining service that it pioneered available to hundreds of millions of
consumers all around the world.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090727/LA52238LOGO-a)

Knight joins Cash4Gold from eBay where he served as Vice President of
International Marketing and then Vice President of Internal Communication.

Knight recently helped Cash4Gold expand into the U.K., and will be influential
in the company's international strategy moving forward. Knight will report to
Cash4Gold Co-Founders CEO Jeff Aronson and President Howard Mofshin.

"In his short time at Cash4Gold, David has already been instrumental in our
extremely successful U.K. launch," said Cash4Gold President and Co-Founder
Howard Mofshin. "As we map out Cash4Gold's continued global expansion,
David's impressive track record of building and maintaining top-tier
international brands will be a huge advantage for Cash4Gold," Mofshin added.

In addition to expanding Cash4Gold's global reach, Knight is charged with
enhancing the Cash4Gold brand overall.

As VP of Internal Communication at eBay, Knight managed all internal
communications for eBay Inc, (eBay Marketplaces, Skype and PayPal). During
his tenure, Knight successfully secured eBay's place on the "Great Places to
Work" list and skillfully executed all internal communications during the
company's CEO transition in March 2008. Prior to that, Knight served as VP of
International Marketing for eBay Marketplaces where he leveraged the power of
the eBay brand, led global strategies on key marketing initiatives and shared
best practices across the globe.

Knight also put in over 19 years in various positions at PepsiCo including VP,
International Marketing for Gatorade. In that position he successfully
delivered the first global Gatorade integrated marketing campaigns and rolled
out Gatorade throughout the PepsiCo bottling network in Latin America, Europe
and Asia. Prior to that, Knight led PepsiCo's successful strategy to
introduce Gatorade, Tropicana Juices, SoBe Teas and Aquafina water to the Asia
Pacific region, and spent 11 years marketing for the Frito-Lay snack food
division.

An Australian native, Knight's career of international brand-building has
included stints in Hong Kong, Sydney, Dallas, San Francisco and New York City.
An accomplished athlete, he has completed an astonishing 14 Ironman
Triathlons (2.4 mile swim, 112 mile bike ride, 26.2 mile run) and has swum
across the English Channel.

"We see David's athletic success as a metaphor for what he brings to
Cash4Gold," said Cash4Gold President and Co-Founder Mofshin. "His
determination and unmatched stamina will help our company break through
barriers and achieve remarkable results."

About Cash4Gold
Cash4Gold is America's #1 buyer of precious metals including gold, silver and
platinum from the general public, and one of the largest refiners of precious
metals in the United States. Through an efficient and proprietary process,
the company has revolutionized the mail-in refining industry, and is a
fully-integrated company with front-end customer service and marketing
operations and a back-end refinery. Hundreds of thousands of satisfied
customers have received millions of dollars from Cash4Gold since its
inception. Cash4Gold has warned customers that unauthorized businesses are
running cash for gold scams fraudulently using Cash4Gold's name and logo in
their marketing and storefronts/kiosks. Cash4Gold reminds customers that the
company does not operate any stores, and that the only way to do business with
the real Cash4Gold is through the website www.Cash4Gold.com or the toll-free
hotlines featured in the company's official advertisements. To sell your gold,
please visit http://www.cash4gold.com/ or call 1-877-GOLD-590 for more
information, and don't forget to visit the Cash4Gold blog.

SOURCE Cash4Gold

Ben Mann of Beck Media & Marketing, +1-310-689-7363, ben@beckmedia.com, for
Cash4Gold