Tech Coast Angels Fast Tracks Investment in Masher Media, New Online Virtual World for Children

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Mon Aug 10, 2009 8:00am EDT

Cites Exceptional Executive Team and Market Opportunity
IRVINE, Calif.--(Business Wire)--
Tech Coast Angels (TCA), the nation`s largest angel investment network, today
announced it has fast tracked its investment in Masher Media, Inc., developers
of a unique, new virtual world for children called www.MyMiniPeeps.com that will
give kids ages 6 to 13 an online experience as exciting as a video game but with
more social networking, multiplayer, and complete and enriching real-world
content. "Even in this difficult economy, Masher Media is a good example of how
a great new company with an exceptional market opportunity can get investment
money and get it fast," said Richard Sudek, president of TCA. Masher Media made
its first presentation to TCA on July 1 and received notice of its investment of
$300,000 on July 31. Due to the level of interest, this round will be held open
for a total of $500,000 of investment in the next month.

According to Luis Villalobos, founder of TCA, "As investors, first and foremost
we bet on people, and Sherry Gunther, the founder and creative genius behind
Masher Media is one of the most accomplished people in her industry. Moreover,
Masher Media has a terrific concept in a fast-growing market. This was an easy
investment decision."

CEO Sherry Gunther has over 20 years` experience in the entertainment industry,
producing such animated hits as The Simpsons, Rugrats, Family Guy, PowerPuff
Girls, and many others. She`s won two Emmy Awards, a Cable Ace Award and many
more. She`s also the creator of ZooKazoo.com, a revolutionary social networking
website for children, so she and her team bring extensive experience in the
online world as well.

The children`s virtual world business reached $1.2B in revenues in 2008 and the
user base is expected to grow from 186M in June 2009 to 640M by 2015. The
virtual world, www.MyMiniPeeps.com, literally leapfrogs the current children`s
online experience, providing a new level of sophisticated, MMORPG, social, fully
immersive content, 3D graphics and an interactive world that allows children to
role play, become involved in communities, enjoy multiplayer gaming experiences,
customize worlds, generate content and generally be empowered for real-world
interaction. The site is also secure and parent authorized.

Sherry Gunther, CEO, Masher Media, stated, "The kids` online space is at such an
exciting stage with the audience becoming more sophisticated and technology
allowing us to reach creative goals never possible before. There`s a real
opportunity for us, the content drivers, and our young users to innovate
together to shape a new online experience."

Additional information on Masher Media is available at www.mashermedia.com.

About Tech Coast Angels

Tech Coast Angels, www.techcoastangels.com, is the largest angel investor group
in the United States. Its members provide funding and guidance to more
early-stage, high-growth companies in Southern California than any other
investment group. TCA members invest in companies in a wide range of industries,
including the lifesciences, biotech, IT, services, retail, Internet, financial,
software, media, consumer products and tech startups. TCA members give companies
more than just capital; they also provide counsel, mentoring and access to an
extensive network of potential investors, customers, strategic partners and
management talent. TCA has more than 250 members, including its venture capital
affiliates, in five networks in Los Angeles, Orange County, San Diego,
Westlake/Santa Barbara and the Inland Empire. More information on investment
with Tech Coast Angels can be found at www.techcoastangels.com or at
twitter.com/techcoastangels. 



Strategies
Deborah Jones, 714-957-8880, ext. 113
deborah@strategiesadpr.com

Copyright Business Wire 2009

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