Widen Enterprises Wins Best of SaaS Showplace Award

Digital Asset Management Creates Efficiencies and Boosts Marketing Effectiveness
MADISON, Wis.--(Business Wire)--
Widen Enterprises, a Madison, Wisconsin-based pre-media and software services
provider, today announced it was named a 2009 winner in the THINKstrategies Best
of SaaS Showplace (BoSS) Awards program. The Boss Awards promotes measurable
business benefits delivered by Software-as-a Service (SaaS) solutions providers.

"It is an honor to receive this award for our on-demand software services, which
help customers save considerable amounts of time and money managing their
digital media," said Matthew Gonnering, CEO of Widen Enterprises. "We`re
constantly striving to advance digital asset management (DAM) systems and this
award recognizes Widen for our proven SaaS application, which increases the
return on marketing investments and protects brand consistency."

As an annual initiative of THINKstrategies, Inc., the BoSS Awards program
spotlights SaaS and cloud-computing companies that produce tangible business
benefits for its customers. Criteria used in judging include increased sales,
lower costs, higher customer satisfaction, faster operations and greater
profitability.

One customer example of the business benefits of using Widen`s DAM software
service is Knaack LLC. A national distributor of jobsite storage boxes, Knaack
spent 312 hours annually locating and preparing digital assets and about $15,000
responding to these requests prior to signing on with Widen. Additionally, Knack
spent nearly $12,000 in shipping media, conducting photo shoots for lost images
and IT maintenance and storage. By using Widen`s services, Knaack saved more
than $27,000 in one year and achieved an ROI in just over five months.

"Given current economics, companies must streamline their operations to reduce
costs and remain viable," said Jeffrey M. Kaplan, founder of the SaaS Showplace
and Managing Director of THINKstrategies, the strategic consulting firm that
administers the Showplace. "Widen deserves this recognition for its programs and
services that help organizations on a tight budget increase marketing efficiency
and effectiveness."

About the Best of SaaS Showplace (Boss) Awards

The BoSS Award program is an initiative to identify and promote SaaS and cloud
computing companies that offer on-demand solutions which generate measurable
business benefits for their customers. BoSS awards nominations are not only
accepted on an ongoing basis, but more than one winner can be awarded in each
SaaS Showplace category. BoSS award winners receive special designation on the
SaaS Showplace, with a summary of their award-winning solution(s) and customer
success story. For more information, go to www.saas-showplace.com.

About Widen Enterprises, Inc

Based in Madison, Wisc., Widen has honed its more than 60 years of experience in
pre-media and color management specifically for assisting customers build brand
equity and support consistent brand representation across print and web
communications. Through its inventive suite of web-based digital asset
management applications, Widen software services provide marketing networks with
real-time web-based access to the clients' digital asset libraries that
subsequently eliminates manual search and file preparation time, costs related
to replacing images and videos that cannot be located, and the added cost for
hardware, software and upgrades. For more information, visit www.widen.com.

Ken Krause
847-279-0022 x228
ken.krause@techimage.com

Copyright Business Wire 2009