InformationWeek and Light Reading's Unstrung Selected as the Official Online Show...

* Reuters is not responsible for the content in this press release.

Mon Aug 17, 2009 10:59am EDT

InformationWeek and Light Reading's Unstrung Selected as the Official Online
Show Daily for International CTIA WIRELESS I.T. & Entertainment 2009(R) and
International CTIA WIRELESS 2010(R)



NEW YORK, Aug. 17 /PRNewswire/ -- TechWeb, the global leader in business
technology media, announced today that two of its leading media brands, Light
Reading's Unstrung and InformationWeek, have been selected to produce the CTIA
eShow Daily for CTIA-The Wireless Association's upcoming events: 
International CTIA WIRELESS I.T. & Entertainment(R), October 7-9, 2009, in San
Diego, and International CTIA WIRELESS(R), March 23-25, 2010, in Las Vegas
(www.ctiashow.com). 

Leveraging the position of Light Reading's Unstrung as the wireless industry's
4G authority, and InformationWeek's role as the leading multimedia business
technology brand, the CTIA eShow Daily news sites will cover news and analysis
of interest to service providers and enterprise business technology
decision-makers.  

"We thank CTIA, and we think this partnership is very strategic for our
brands, as the CTIA events are the biggest and most influential in the mobile
industry," says Joseph Braue, SVP/Group Director of the Light Reading
Communications Network. 

"TechWeb's expertise and reach across the enterprise closely aligns with the
focus on mobile business at CTIA events," says Robert Mesirow, vice president
and show director for CTIA.  "The CTIA eShow Daily will provide attendees with
an electronic platform to learn about and debate the latest developments in
the mobile industry."

The CTIA eShow Daily site for International CTIA WIRELESS IT & E
(www.unstrung.com/ctia) will launch September 7 with previews and news updates
on the show. Unstrung and InformationWeek will also be releasing a daily
newsletter the week before and during the show to give attendees easy access
to International CTIA WIRELESS IT & E news. 

Show exhibitors should send press releases to editors@lightreading.com as
plain text (no attachments, please) with "Press Release" in the subject line
for consideration for our Newswire Feed, and possible coverage in our News &
Analysis section. News pitches and interview suggestions should be sent to
editors@lightreading.com with "CTIA News Pitch" in the subject line. 
Exhibitors can call us at 817-231- 0042 to leave a voicemail or to send a fax.
Follow @LightReading (http://twitter.com/Light_Reading) via Twitter, where
we'll be posting updates before, during, and after CTIA.

For CTIA eShow Daily advertising opportunities please contact Michelle Gray at
(gray@lightreading.com or + 1 773 327 3550). Newsletter, advertising,
broadband TV, and other branding opportunities are available until September
4. 

About Light Reading
Founded in 2000, Light Reading (www.lightreading.com) is the leading online
media, research, and focused event company serving the $3 trillion worldwide
communications market. Lightreading.com is the ultimate source for technology
and financial analysis of the communications industry, leading the media
sector in terms of traffic, content, and reputation. Light Reading's research
arms, Heavy Reading and Pyramid Research, provide the most comprehensive
communications research, market data, and technology analysis in close to 100
markets around the world. Light Reading produces nearly 20 targeted
communications events including TelcoTV, Ethernet Expo New York and Ethernet
Expo London, The Tower Summit @ CTIA, and Optical Expo, as well as focused
one-day events tailored for cable, mobile, and wireline executives. Light
Reading was acquired by United Business Media in August 2005 and operates as a
unit of TechWeb.

About InformationWeek
InformationWeek (www.informationweek.com) is the anchor brand for the
InformationWeek Business Technology Network -- a powerful portfolio of
resources that span the technology market, including security with
DarkReading.com, storage with ByteandSwitch.com, application architecture with
IntelligentEnterprise.com, network architecture with NetworkComputing.com,
cloud computing with PlugIntoTheCloud.com, and SMB with bMighty.com.
InformationWeek Magazine reaches 440,000 business technology professionals at
more than a quarter million unique locations. Its mission is to help CIOs and
IT executives define and frame their business technology objectives.
InformationWeek.com delivers breaking news, blogs, high-impact image
galleries, and proprietary research as well as analysis on IT trends, a
whitepaper library, video reports, and interactive tools, in a 24/7
environment.

About TechWeb
TechWeb (http://techweb.com/aboutus), the global leader in business technology
media, is an innovative business focused on serving the needs of technology
decision-makers and marketers worldwide. TechWeb produces the most respected
and consumed media brands in the business technology market. Today, more than
13.3 million* business technology professionals actively engage in our
communities created around our global face-to-face events, Interop, Web 2.0,
Black Hat, and VoiceCon; online resources such as the TechWeb Network, Light
Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and The
Financial Technology Network; and the market leading, award-winning
InformationWeek, TechNet Magazine, MSDN Magazine, and Wall Street & Technology
magazines. TechWeb also provides end-to-end services including next-generation
performance marketing, integrated media, research, and analyst services.
TechWeb is a division of United Business Media, a global provider of news
distribution and specialist information services with a market capitalization
of more than $2.5 billion. 

*13.3 million business decision-makers: based on number of monthly connections


About United Business Media Limited
UBM (UBM.L) focuses on two principal activities: worldwide information
distribution, targeting and monitoring; and, the development and monetisation
of B2B communities and markets. UBM's businesses inform markets and serve
professional commercial communities -- from doctors to game developers, from
journalists to jewelry traders, from farmers to pharmacists -- with integrated
events, online, print and business information products. Our 6,500 staff in
more than 30 countries are organised into specialist teams that serve these
communities, bringing buyers and sellers together, helping them to do business
and their markets to work effectively and efficiently. For more information,
go to http://www.unitedbusinessmedia.com.

CONTACT: Amy Averbook, +1-212 600-3373, averbook@lightreading.com

SOURCE  TechWeb

Amy Averbook, +1-212 600-3373, averbook@lightreading.com
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