USC Marshall School of Business to Offer Professional Certificate for New Media Management

LOS ANGELES--(Business Wire)--
University of Southern California Marshall School of Business Executive
Education today announced that it will be offering a new professional
certificate program- "Certificate of New Media Management" - for participants of
its highly-successful New Media Management programs.

The New Media Management programs-jointly offered by USC Marshall and Really
Useful Information (RUI)- is a series of three in-depth online courses: Digital
Media and Technology Management, Media and Entertainment Leadership, and
Branding and Integrated Marketing. The full series gives media and entertainment
executives comprehensive education that helps them more effectively leverage new
media technologies to build or enhance the profitability of their businesses.

Hallmarks of the USC/RUI approach are

* Convenient 24/7 online access. USC/RUI courses are offered exclusively online,
allowing busy execs to attend courses at their convenience at any time anywhere.

* Industry-seasoned subject matter experts. USC/RUI courses are taught by
leading University professors partnered with working industry subject matter
experts, bringing the best possible synthesis of established "best practices"
with first-hand industry experience.
* Safe collaborative environment. USC/RUI creates a safe learning environment
where executives can feel free to discuss their issues and collaborate with
teachers and fellow students to solve problems.
* Actionable information. USC/RUI courses provide information and connections
that allow students to immediately begin implementing their knowledge in the
workplace.
* Intra-industry networking. USC/RUI continue to promote professional
development through ongoing events (online and offline) that foster a strong
sense of community and support between instructors, students and members of the
entertainment industry.

"The Digital Media and Technology Program provided a full-breadth understanding
of the digital media landscape. The course leaders were deeply knowledgeable,
sharing their real-world experience of failures and successes. It is already
helping me in my current role," said Jessica Hill, Ascent Media.

Those interested in signing up for USC/RUI courses can visit:
www.marshall.usc.edu/newmedia.

ABOUT USC MARSHALL SCHOOL OF BUSINESS

Based in Los Angeles at the University of Southern California, at the crossroads
of the Pacific Rim, the USC Marshall School is the best place to learn the art
and science of business. The school's programs serve nearly 5,000 undergraduate,
graduate, professional and executive-education students, who attend classes in
facilities at the main Los Angeles campus, as well as satellite facilities in
Irvine and San Diego. USC Marshall also operates a Global MBA program in
conjunction with Jiao Tong University in Shanghai, China.

ABOUT RUI

Really Useful Information (RUI) is the leading provider of professional
education and development for entertainment and media industry executives. Its
vanguard face-to-face and online programs - Digital Media and Technology
Management, Branding and Integrated Marketingand Media and Entertainment
Leadership - are produced in conjunction with USC`s Marshall School of Business.
Headquartered in Los Angeles, the company can be found at www.rui.us.com.

Really Useful Information
Marc Robertson, 213-221-7512
mrobertson@rui.us.com

Copyright Business Wire 2009