Illinois Dermatologists Tee Up for Sun Safety at Two World-Class Golf Championships

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Mon Aug 17, 2009 5:00am EDT

Illinois Dermatologists Tee Up for Sun Safety at Two World-Class Golf
Championships
Women's Dermatologic Society volunteers will conduct free skin cancer
screenings and education for golfers of all ages at the LPGA Solheim Cup and
PING Junior Solheim Cup




CHICAGO, Aug. 17 /PRNewswire/ -- Fueled by the mission to reduce the incidence
of skin cancer at a time when melanoma rates are on the upsurge in younger
females, board-certified Illinois dermatologists representing the Women's
Dermatologic Society (WDS) will offer free skin cancer screenings and sun
safety education to golf enthusiasts of all ages at the world-class LPGA
Solheim Cup and the PING Junior Solheim Cup. 

(Logo: http://www.newscom.com/cgi-bin/prnh/20080508/AQTH063LOGO)

Breaking new ground in WDS outreach, Amy Derick, MD (Barrington, IL) will
provide free skin checks and healthy tips to top-ranked American and European
junior girls participating in the prestigious PING Junior Solheim Cup in
Aurora, IL. 

Jonith Breadon, MD and Aisha Sethi, MD, both of Chicago, will co-chair the
subsequent outreach at the LPGA Solheim Cup at Rich Harvest Farms in Sugar
Grove, IL, where local dermatologists will offer free screenings in the WDS
tent on Friday, August 21, from 12 noon-3 pm, Saturday, August 22, from 9 am-3
pm and on August 23 from 9 am-12 noon. Sun damage assessments, sun safety
education and free broad-spectrum sunscreen will also be provided. 

These events are part of a 3-year community outreach campaign, Play Safe in
the Sun, presented by WDS in collaborative partnership with L'Oreal USA. Led
by WDS Service Committee co-chairs Michel McDonald, MD (Nashville, TN) and
Adrienne Stewart, MD (Denver, CO), the volunteer service promotes sun safety
among outdoor sports enthusiasts. 

Visit: www.playsafeinthesun.org and www.womensderm.org

ABOUT WDS

The Women's Dermatologic Society (WDS) supports the careers and professional
development of women dermatologists. Our mission is to help women in
dermatology achieve their greatest potential by striving to foster, promote,
and support women's issues in dermatology; identify, train, and recognize
women leaders in dermatology; provide a forum for developing relationships and
the exchange of ideas and research relevant to women's issues; and promote the
highest possible standards of ethics, research, patient care and education,
and public education.

ABOUT L'OREAL USA

L'Oreal USA, headquartered in New York City, is a wholly owned subsidiary of
L'Oreal SA, one of the world's leading beauty companies. L'Oreal USA has
Research and Development, Manufacturing and Distribution facilities across
eight states in the U.S., including New York, New Jersey, Kentucky, Arkansas,
Illinois, Ohio, Colorado and Texas.  L'Oreal's impressive portfolio of brands
includes Lancome, Giorgio Armani, Shu Uemura, L'Oreal Paris, Garnier, Vichy,
La Roche-Posay, L'Oreal Professionel and Kerastase. The U.S. is the base for
the product development, international marketing and advertising for L'Oreal's
nine American brands: Maybelline New York, Soft-Sheen, Carson, Kiehl's Since
1851, Ralph Lauren Fragrances, Redken 5th Avenue NYC, Matrix, Mizani,
SkinCeuticals and PureOlogy.


SOURCE  Women's Dermatologic Society

General, Kerry Parker, 1-877-WDS-ROSE, or Media, Nancy FitzGerald
+1-760-333-9296, both of Women's Dermatologic Society
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