HAX Foundation's 1st Annual John Wooden Pyramid of Success Awards Presented By McDonald's...

HAX Foundation's 1st Annual John Wooden Pyramid of Success Awards Presented By
McDonald's Takes Place September 12 at Hangar Athletic Xchange
Honoring Paul Pierce, Dick Vitale, Jim Skinner and Rod Smith

LOS ANGELES, Aug. 27 /PRNewswire/ -- HAX Foundation, a 501c3 nonprofit
organization, which provides scholarships to HAX sports and education
academies for eligible students in need, is proud to announce the 1st Annual
John Wooden Pyramid of Success Awards presented by McDonald's and co-hosted by
CBS / KLAC host and sports personality Steve Hartman and comedian Chris
Spencer at the Hangar Athletic Xchange (HAX) on September 12, 2009 at 7pm
preceded by a VIP Meet and Greet from 5pm-7pm.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090827/LA66748LOGO)

The John Wooden Pyramid of Success Awards will honor Professional Athletes,
Corporate Executives, Community Leaders and others who continue to make a
significant difference in their community and beyond. HAX Foundation will also
recognize legendary coach John Wooden, with the Pyramid of Success Lifetime
Achievement Award. This year's honorees also include Los Angeles native and
Boston Celtics Forward Paul Pierce, ESPN's Dick Vitale, CEO of McDonald's Jim
Skinner and "Say No Classic" Founder Rod Smith.

"By recognizing the efforts of influential humanitarians from Pro Sports,
Entertainment, Corporations and from within our communities the HAX
Foundation's John Wooden Pyramid of Success Awards strives to ensure that
today's youth athletes and HAX Foundation Scholarship recipients are inspired
by John Wooden's legacy and philosophies and by their mentors and coaches to
become tomorrow's leaders, heroes and teachers," says HAX Foundation's CEO,
Jason Boze.

"HAX is a unique sports facility that enables kids to train in the same space
as the pro athletes they look up to. We take tremendous pride in nurturing the
development and athleticism of the exceptional kids who attend our academies
and camps. We are thrilled to pair HAX with the HAX Foundation and host the
1st Annual John Wooden Pyramid of Success Awards," says HAX Foundation Founder
and HAX CEO, Jeff Herdman.

The John Wooden Pyramid of Success Awards gala will feature Red Carpet
arrivals, VIP Meet and Greet Reception, Silent Auction featuring sports
memorabilia, entertainment packages, luxury products and services; Live
Auction hosted by comedian Chris Spencer; dinner and the John Wooden Pyramid
of Success Awards presentation. All proceeds from this event benefit the HAX
Foundation.

Tickets to the event, which include access to the opening reception, dinner,
silent and live auctions and the awards ceremony, range in price from $250 for
individuals and $400 for VIP seating. Attendees can also opt to purchase
tables from a variety of pricing structures. To Purchase Tickets for the 1st
Annual John Wooden Pyramid of Success Awards, donate to the HAX Foundation or
learn more about HAX and the HAX Foundation, please visit
http://HAXFoundation.org

The 1st Annual John Wooden Pyramid of Success Awards are presented by
McDonald's. Official Media Sponsor is KJLH with special thanks to ESPN. This
event is produced by Gotham City Films.

About HAX Foundation
HAX Foundation is a 501c3 nonprofit organization, which through the generosity
of our sponsors and individual contributors, is able to provide access to
athletic and education programs for children in the Los Angeles area. These
programs are designed to help combat neighborhood violence and gang activity,
childhood / adolescent obesity, educational deficiencies and learning
disorders. As a new foundation, community financial support is critical to our
growth and our ability to empower the Los Angeles community. To donate and
learn more about HAX Foundation, please visit: http://haxfoundation.org

About McDonald's
McDonald's is the leading global foodservice retailer with more than 32,000
local restaurants in more than 100 countries. About 80% of McDonald's
restaurants worldwide are owned and operated by franchisees. Please visit our
website at www.aboutmcdonalds.com to learn more about the Company.

SOURCE HAX Foundation

Paula Gould, +1-323-666-3118, paula@paulagould.com, for HAX Foundation