Zhongpin Upgrades Changge Pork Plant and Boosts Plant Capacity 37 Percent

CHANGGE and BEIJING, China, Aug. 27 /PRNewswire-Asia-FirstCall/ --
Zhongpin Inc. ("Zhongpin", Nasdaq: HOGS), a leading meat and food processing
company in the People's Republic of China, today announced that it has
upgraded its slaughtering and processing facility in Changge, Henan province,
that produces chilled and frozen pork products.
Process engineering and information technology improvements have increased
the plant's annual production capacity by 37 percent, from 59,760 metric tons
to 81,760 metric tons, at a cost of approximately US$ 6 million. This higher
capacity will help support Zhongpin's expansion into new markets for its
chilled and frozen pork products.
With the upgrade of the Changge plant, the company has ended the lease of
a plant in Hengshui, Hebei province.
Going forward, this newly modernized plant in Changge and the new plant in
Tianjin that is currently under construction will assist Zhongpin to better
serve its important north China market including the affluent cities of
Beijing, Tianjin, and Tangshan.
The new Tianjin plant, which is expected to begin pork production by mid-
February 2010, also will have state-of-the-art processes to produce chilled
and frozen pork products of the highest quality and safety.
Mr. Xianfu Zhu, Chairman and Chief Executive Officer of Zhongpin, said,
"We are very pleased with our new upgraded slaughtering and processing
facilities, which were completed on schedule. As a significant phase in our
capacity expansion plan, this partial rationalization of our production
network is another important milestone in our development and helps us
increase production and distribution efficiency. The newly modernized Changge
plant and the coming new Tianjin plant will benefit from the same modern
process engineering and information technology advances we have been applying
to all our facilities. We have only one production standard - to make the
highest quality pork products in the world.
"Zhongpin's market in north China includes consumers, distributors,
restaurants, and organizations that require outstanding quality, safety,
taste,
and nutritional value from its products, plus on-time delivery -- just as all
of our customers do. Zhongpin is well known for providing the highest product
quality and safety at competitive prices.
"We will serve the market surrounding the Bohai Bay from our Changge and
Tianjin plants as well as other neighboring plants by using our advanced cold-
chain distribution system. We are confident in our market expansion in the
near future"
About Zhongpin
Zhongpin Inc. is a meat and food processing company that specializes in
pork and pork products, vegetables, and fruits in China. Its distribution
network in the China covers 20 provinces plus Beijing, Shanghai, Tianjin, and
Chongqing and includes more than 3,000 retail outlets. Zhongpin's export
markets include the European Union and Southeast Asia. For more information
about Zhongpin, please visit Zhongpin's website at
http://www.zpfood.com .
Safe harbor statement
Certain statements in this news release are forward-looking statements
made under the safe harbor provisions of the Private Securities Litigation
Reform Act of 1995. Zhongpin has based its forward-looking statements largely
on its current expectations and projections about future events and trends
that it believes may affect its business strategy, results of operations,
financial condition, and financing needs. These projections involve risks and
uncertainties that could cause actual results to differ materially from those
in the forward-looking statements, which may include but are not limited to
such factors as downturns in the Chinese economy, unanticipated changes in
product demand, any effect from the A(H1N1) virus on Zhongpin's market or
sales, interruptions in the supply of live pigs and or raw pork, poor
performance of the retail distribution network, delivery delays, freezer
facility malfunctions, Zhongpin's ability to build and commence new production
facilities according to intended timelines, the ability to prepare Zhongpin
for growth, the ability to predict Zhongpin's future financial performance and
financing ability, changes in regulations, and other information detailed in
Zhongpin's filings with the United States Securities and Exchange Commission.
You are urged to consider these factors carefully in evaluating Zhongpin's
forward-looking statements and are cautioned not to place undue reliance on
those forward-looking statements, which are qualified in their entirety by
this cautionary statement. All information provided in this news release is as
of the date of this release. Zhongpin does not undertake any obligation to
update any forward-looking statement as a result of new information, future
events or otherwise, except as required by law.
For more information, please contact:

Zhongpin Inc.
Mr. Sterling Song (English and Chinese)
Investor Relations Manager
Tel: +86-10-8286-1788 x101 in Beijing
Email: ir@zhongpin.com

Mr. Warren (Feng) Wang (English and Chinese)
Chief Financial Officer
Tel: +86-10-8286-1788 x104 in Beijing
Email: warren.wang@zhongpin.com

Christensen

Mr. Yuanyuan Chen (English and Chinese)
Tel: +86-10-5971-2001 in Beijing
Mobile: +86-139-2337-7882 in Beijing
Email: ychen@christensenir.com

Mr. Tom Myers (English)
Mobile: +86-139-1141-3520 in Beijing
Email: tmyers@christensenir.com

Ms. Kathy Li (English and Chinese)
Tel: +1-212-618-1978 in New York and Scottsdale
Email: kli@christensenir.com

SOURCE Zhongpin Inc.

Zhongpin Inc. - Mr. Sterling Song (English and Chinese), Investor Relations
Manager, +86-10-8286-1788 x101 in Beijing, or ir@zhongpin.com; Mr. Warren
(Feng) Wang (English and Chinese), Chief Financial Officer, +86-10-8286-1788
x104 in Beijing, or warren.wang@zhongpin.com; Christensen - Mr. Yuanyuan Chen
(English and Chinese), +86-10-5971-2001 in Beijing, mobile +86-139-2337-7882
in Beijing, or ychen@christensenir.com; Mr. Tom Myers (English), mobile
+86-139-1141-3520 in Beijing, or tmyers@christensenir.com; Ms. Kathy Li
(English and Chinese), +1-212-618-1978 in New York and Scottsdale, or
kli@christensenir.com