Jitterbug`s Easy-to-Use Services Are Now Available on the Verizon Wireless Network

* Reuters is not responsible for the content in this press release.

Thu Aug 27, 2009 8:00am EDT

SAN DIEGO & BASKING RIDGE, N.J.--(Business Wire)--
GreatCall, Inc., creator of the Jitterbug cell phone and a leader in delivering
easy-to-use wireless services, and Verizon Wireless, owner and operator of the
most reliable wireless network in the country, today announced that GreatCall`s
Jitterbug will now run on the Verizon Wireless network through the wireless
leader`s open development program. 

The benefits for Jitterbug customers are exciting: Customers will now have the
security and confidence of making calls on the most reliable wireless network in
the country. Additionally, Jitterbug monthly services now offer more minutes and
more affordable night and weekend calling than were previously available with
Jitterbug plans. Customers also will benefit from ongoing wireless technology
advances as Verizon Wireless invests billions of dollars every year to further
extend its network reliability lead over other wireless providers. Jitterbug`s
relationships with Verizon Wireless and Samsung, providing best-in-class mobile
phone service and handsets, enable it to focus on launching new targeted
wireless services that are simple and intuitive for customers to adopt and
enjoy. 

In a rapidly changing wireless industry, Jitterbug has created a simple-to-use
cell phone that delivers the basics and makes it easy to stay in touch with
friends and family. Jitterbug continues to build on that platform, providing
their customers with a "Services Store" that has a collection of easy-to-use
applications that are backed by outstanding, friendly customer support. 

"We know that there are a lot of people out there that just want a simple cell
phone experience and together with Verizon Wireless, we can now offer more new
services based on cutting edge wireless technology, and make our services more
affordable," said David Inns, chief executive officer of GreatCall. "Jitterbug
is committed to giving our growing family of customers the best service
experience possible, and this is another example of us achieving that goal." 

Verizon Wireless` open development program is driven by the company`s goal of
encouraging innovation, providing new wireless choices, and expanding the
wireless market. The company continues to provide full-service offerings for
business and consumer customers. 

Anthony A. Lewis, vice president of open development at Verizon Wireless, said
"Jitterbug has built a great brand. This relationship will speed and strengthen
our ability to reach new customers with the most reliable network in the
country. The addition of Verizon Wireless` powerful network to the Jitterbug
service is the perfect complement to Jitterbug`s commitment to simplicity." 

"Jitterbug`s popularity has validated our vision of bringing the best of mobile
technology to our customers, served up in an elegant and personalized way," said
Arlene Harris, GreatCall founder and chairwoman of the board of directors.
"Along with custom phones from world leader Samsung in place, the ability for
Jitterbug phones to run on the Verizon Wireless network allows us to innovate
for our simplicity minded customers and other development partners faster and
easier than ever before." 

To try the Jitterbug service, call 1-800-918-8543, go to jitterbug.com or visit
a select retailer including Sears, Radio Shack, CVS and ShopKo. Those interested
can also visit the Jitterbug store locator online to find a retailer nearby. For
more information about Verizon Wireless, visit www.verizonwireless.com. 

About Verizon Wireless

Verizon Wireless operates the nation`s most reliable and largest wireless voice
and data network, serving 87.7 million customers. Headquartered in Basking
Ridge, N.J., with more than 87,000 employees nationwide, Verizon Wireless is a
joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE:
VOD). For more information, visit www.verizonwireless.com. To preview and
request broadcast-quality video footage and high-resolution stills of Verizon
Wireless operations, log on to the Verizon Wireless Multimedia Library at
www.verizonwireless.com/multimedia. 

About Jitterbug

Since its 2006 debut, the award winning Jitterbug cell phone and service has
been widely praised for its smart feature set, ease of use, and absence of
"feature overload." Jitterbug has received prominent national media accolades
from the Wall Street Journal, BusinessWeek, The New York Times, Washington Post
and major TV broadcast networks. In 2008, Jitterbug was recognized as the Best
Small Company by the American Society of Aging and Best Overall Company at the
Stevie Awards for Women in Business. Other substantial recognition and awards
include the Cellular Telecommunications and Internet Associations 2007 design
award, the esteemed Andrew Seybold Choice Award for Best New Wireless Company of
2007, finalist for CES`s 2007 Last Gadget Standing competition, New York Times`
Top 10 Brilliant Ideas and Reader`s Digest 100 Best Products. 

About GreatCall, Inc.

GreatCall, Inc., creator of Jitterbug, was founded by Arlene Harris, the first
woman inducted into the Wireless Hall of Fame, and Martin Cooper, the father of
the first portable cellular phone. GreatCall is the leader in delivering
easy-to-use, affordable and life-enhancing services to people who seek
simplicity. Jitterbug, created with worldwide leader Samsung and operating on
the Verizon network, is sold nationwide at leading retailers such Sears, Radio
Shack, CVS and ShopKo as well as direct to consumers at 1-800-918-8543 and
online at Jitterbug.com. Service coverage includes the U.S. and Canada.
GreatCall is located in San Diego, CA. For more information, please visit
www.jitterbug.com. 

Photos/Multimedia Gallery Available:
http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6036561&lang=en



Verizon Wireless
Jeffrey Nelson, 908-559-7519
Jeffrey.Nelson@verizonwireless.com
or
Connecting Point Communications for Jitterbug
Tanya Jeffers, 415-897-0999 (o)
415-720-6456 (m)
tjeffers@cpcomm.com

Copyright Business Wire 2009

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