Andy LaVelle Appointed Chief Operating Officer of Arborwell

Tree Care Company Promotes Former Vice President, General Manager to Newly
Formed Position

HAYWARD, Calif., Aug. 27 /PRNewswire/ -- Arborwell Professional Tree
Management, a commercial and residential tree care company located in Hayward,
California, today announced the appointment of Andy LaVelle as Chief Operating
Officer. Formerly Arborwell's Vice President, General Manager, Andy LaVelle
believes that his new position will entail a fresh, more strategic approach to
his previous responsibilities.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090827/SF66894)

"My short term goal is simple: to maintain our exemplary level of customer
service through the development of our fantastic employees," said LaVelle in
regards to his objectives as the new Chief Operating Officer. "I have the
privilege to work with some of the most talented people in our industry. I am
very thankful to continue to build relationships with clients who understand
the importance of trees on their properties."

LaVelle is an industry veteran with more than 20 years in the tree and
landscape business, and he brings direct experience in developing business and
relationships with commercial property managers and owners. A graduate of Cal
Poly San Luis Obispo with a degree in Horticulture, Andy is now an ISA
certified arborist as well as a Certified Tree Care Safety Professional
(CTSP). As the Chief Operating Officer, Andy is directly involved in
recruiting and managing the talent of Arborwell's expanding management team
and 75 field employees.

"Andy's commitment and dedicated focus to the Arborwell way of doing business
has been a huge benefit to our company's growth and success," said Peter
Sortwell, President and CEO of Arborwell. "As the COO, Andy's strategic input
and management will be a key component to Arborwell's future expansion."

Arborwell's team of ISA-certified arborists study each tree's overall system
to ensure longevity and vitality from the ground up. Arborwell offers tree
pruning, removal, preservation, installation, plant health services, and
arborist consultations to contractors, commercial property managers, golf
courses, municipalities, and residential properties. Arborwell serves the San
Francisco Bay Area, Sacramento, and San Diego communities.

SOURCE Arborwell Professional Tree Management

Peter Sortwell of Arborwell, 1-888-969-8733, fax, +1-510-881-5208,
info@arborwell.com