Crocs, Inc. Goes Retro with Debut of New Footwear Collection

NIWOT, Colo.--(Business Wire)--
Known for bringing innovative footwear to market, Crocs, Inc. (NASDAQ: CROX)
today announced its newest iconic style - the Crocband. The next generation of
Crocs` celebrated Beach and Cayman styles, the Crocband Collection combines the
very best features of Crocs original designs including world renowned comfort
with the timeless appeal of retro sneakers.

Retro sneakers have long been associated with movements around expression,
independence and liberation. The Crocband is no exception as it takes the
expressive nature of Crocs shoes and infuses the youthful and optimistic spirit
captured in hip, retro designs. Features of the Crocband include:

* A unique clog style with a sporty midsole and vulcanized band at an affordable
price ranging from $29.99 to 39.99
* Holes for Jibbitz shoe charms for personalization, a must for expressive pop
footwear
* Fully-molded Croslite material construction providing lightweight cushioning
and maximum comfort
* Croslite material heel strap for a secure fit
* A variety of expressive color combinations including black, bubblegum, navy,
red, white and lime

"Crocs iconic clog styles have been part of our brand since day one," said John
Duerden, president and CEO of Crocs, Inc. "The Crocband Collection allows us to
celebrate this heritage, but with an updated style relevant to today`s trends.
It provides a new look to a Crocs classic, giving all our retail channels a
fresh look we are confident consumers will quickly snap up."

The Crocband Collection`s distinct clog style will have limited availability
throughout this holiday season with an expanded collection debuting next spring.
Crocs fans of all ages can express their personality with this new, iconic shoe
which is available in sizes child`s 6/7 - junior 3, women`s 4-12 and men`s 4-12.
The Crocband Collection is available for purchase online at www.crocs.com and at
select national retailers including Dick`s Sporting Goods, Dillard`s, Nordstrom
and Journeys this fall. For more information, please visit www.crocs.com.

About Crocs, Inc.

Crocs, Inc. is a designer, manufacturer and retailer of performance casual
footwear for men, women and children under the Crocs brand.

All Crocs brand shoes feature Crocs` proprietary closed-cell resin, Croslite,
which represents a substantial innovation in footwear. The Croslite material
enables Crocs to produce soft, comfortable, lightweight, superior-gripping,
non-marking and odor-resistant shoes. These unique elements make Crocs footwear
ideal for casual wear, as well as for professional and recreational uses such as
boating, hiking, hospitality and gardening. The versatile use of the material
has enabled Crocs to successfully market its products to a broad range of
consumers.

Crocs shoes are sold in more than 120 countries and come in a wide array of
colors and styles. Please visit www.crocs.com for additional information.

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Crocs Footwear
Shelley Weibel, 303-848-7197
sweibel@crocs.com
or
Linhart PR
Elexis Lewis, 303-951-2557
elewis@linhartpr.com

Copyright Business Wire 2009